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街头兽医
案例简介：写一个简短的摘要，介绍数字或环境执行或活动中发生的情况。 法国有730万多只狗，作为宠物的热情支持者，普瑞纳希望确保他们都过上幸福健康的生活，这意味着良好的饮食习惯，并定期与兽医进行检查。不幸的是，法国有16% 的狗主人没有带他们的狗进行年度检查，这意味着有100万多只狗没有得到他们需要的医疗护理，普里纳想改变这一点。 告诉评审团有关作品的动画/互动/动态组件。 该战略的主要来源 730万狗在法国 (Kantar 2016) 16% 的狗主人把他们的狗每年少于一次兽医 (Wamiz，2017) 动物的59% 具有已知通过适当的营养治疗得到改善的状况。 (美国动物医院协会)
街头兽医
案例简介：Write a short summary of what happens in the digital or ambient execution or campaign. There are over 7.3 million dogs in France, and as a passionate supporter of pets, Purina wants to make sure they all live happy and healthy lives, which means a good diet, and regular check-ups with the vet. Unfortunately, 16% of dog owners in France aren’t taking their dogs for an annual check up, meaning there are over 1 million dogs not getting the medical attention they need, Purina wanted to change that. Tell the jury about the animated/interactive/dynamic component of the work. Key Sources for the Strategy 7.3 million dogs in France (Kantar 2016) 16% of dog owners take their dog to the vet less than once per year (Wamiz, 2017) 59% of animals had a condition known to be improved with proper nutritional therapy. (American Animal Hospital Association)
Street-Vet
案例简介：写一个简短的摘要，介绍数字或环境执行或活动中发生的情况。 法国有730万多只狗，作为宠物的热情支持者，普瑞纳希望确保他们都过上幸福健康的生活，这意味着良好的饮食习惯，并定期与兽医进行检查。不幸的是，法国有16% 的狗主人没有带他们的狗进行年度检查，这意味着有100万多只狗没有得到他们需要的医疗护理，普里纳想改变这一点。 告诉评审团有关作品的动画/互动/动态组件。 该战略的主要来源 730万狗在法国 (Kantar 2016) 16% 的狗主人把他们的狗每年少于一次兽医 (Wamiz，2017) 动物的59% 具有已知通过适当的营养治疗得到改善的状况。 (美国动物医院协会)
Street-Vet
案例简介：Write a short summary of what happens in the digital or ambient execution or campaign. There are over 7.3 million dogs in France, and as a passionate supporter of pets, Purina wants to make sure they all live happy and healthy lives, which means a good diet, and regular check-ups with the vet. Unfortunately, 16% of dog owners in France aren’t taking their dogs for an annual check up, meaning there are over 1 million dogs not getting the medical attention they need, Purina wanted to change that. Tell the jury about the animated/interactive/dynamic component of the work. Key Sources for the Strategy 7.3 million dogs in France (Kantar 2016) 16% of dog owners take their dog to the vet less than once per year (Wamiz, 2017) 59% of animals had a condition known to be improved with proper nutritional therapy. (American Animal Hospital Association)
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