今年4月份，普瑞纳宠物食品公司联手麦肯巴黎，在巴黎打造了一个为期3周的路边宠物“体检”体验活动。Street-Vet在法国，每年有数百万的宠物狗会忘记去宠物医院做健康检查，这会增加一些未知病因的致病风险。麦肯巴黎就利用狗狗喜欢单腿抬起撒尿的习惯，在巴黎的街道连续3周设置了，可以通过狗狗尿液自动检测其身体状况的装置，为了提醒人们定期给宠物看医生的重要性。Street-Vet Case StudyDirector：Mario SchiniotakisExecutive Creative Director：Julien Chiapolini，Riccardo FregosoCreative Director：Cédric Astrella，Sébastien BoutebelCopywriter：Clément Le BarsArt Director：lauren haberfield，Adriana LuzzattoSenior Art Director：Philippe PuechExecutive Producer：Jean-François BourrelPresident Creative: Riccardo Fregoso CEO: Bruno TallentVP, Global Business Leader: Cédric VanhoutteDeputy General Manager in charge of Strategy: Erik BertinStrategic Planner: Caitlin BishopMotion Designers: Valentin Audubon, Karim VictorinLine producer: Maud FolléaProduction: Digital DistrictPost producer : Didier Le FouetSound Production: The Hot LineProducer: Aline BernardSound Engineer: Adrien Le BlondPR Agency: Weber Shandwick ParisCEO: Eloi AsselineStrategic Planner: Jean PaoliAccount Director: Emilie BarrailSenior Associate: Claire RénierIntegrated media relations: Dominique LaureauSchool: Group Yncréa – Schools HEI, ISEN, ISA President: Gérard JoussetR&D engineer, Project manager: Thibaut DefeverBusiness Unit Manager Specialist: Pierre DurandMarketing Manager Specialist: Véronique Herman