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旅游维多利亚: 维多利亚取景器
案例简介:
旅游维多利亚: 维多利亚取景器
案例简介:
Tourism Victoria: Victoria Viewfinder
案例简介:
Tourism Victoria: Victoria Viewfinder
案例简介:
旅游维多利亚: 维多利亚取景器
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Tourism Victoria: Victoria Viewfinder
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案例详情
See What You’ve Been Missing Tourism Victoria’s new campaign is aimed at inspiring folks to see Victoria through new eyes. At the centre of the campaign is the Victoria Viewfinder, a new invention pioneered by Tourism Victoria. The never-before-seen creation is a marriage of a viewfinder you might find at a lookout point and a retro View-Master toy. Consumers who use a Victoria Viewfinder are treated to a tour in pictures of our vibrant city. All consumers who come in contact with the campaign are driven to our Facebook Fan Page (www.facebook.com/tourismvictoriafan) to enter to win a VIP vacation to beautiful Victoria, BC. Bathroom and print ads support the campaign and mini viewfinders are handed to consumers by brand ambassadors so they take a bit of Victoria away with them!
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