QQ Alert: Reunion After Years|海报/平面|广告营销案例【ADGuider广告指南】

QQ 提醒: 年后团聚

案例简介：简要解释 QQ Alert 将最先进的面部识别带入了一个仁慈的企业，并以最大的效率促进了过去不可能完成的任务，以及数百万 QQ 年轻用户的积极参与。技术有一个亮度和温暖的方面。1。由于深度学习，我们可以更多地了解人脸是如何进化的，我们已经在不同年龄的同一个人的人脸配对中实现了 99.80% 的准确性, 认识到并消除自然增长的印象，让家庭团聚。我们的目标是成为中国的琥珀。基于 QQ 800 级的 MAU 和精确的 LBS, 我们能够及时通知同一城市的所有 QQ 用户，任何人都需要我们的帮助，并动员他们努力寻找丢失的孩子、长辈或稀有血液。在中国，每年有 600,000 人迷路。除了公共当局、媒体和非政府组织等传统方法之外，QQ Alert 还提供更高效、更迅速的移动服务，通过高级面部识别进行过滤，并与相关当局合作。岁月会改变一个人的样子，并给寻找他或她的人制造麻烦。QQ Alert 拥有 10m 级的人脸数据库，以及数百万次实验后人脸如何随时间变化的知识, 能够自动识别和去除自然生长的印象，并在不同年龄的同一个人的配对面孔中达到 99.80% 的准确性。以防有人需要帮助上传走失者的照片就足够了 -- 不管它是在一天前还是十年前拍摄的 -- 我们将过滤我们庞大的数据库，每秒 50,000,000, 并立即呈现匹配的结果。这项新技术意味着重聚的希望永远不会破灭。QQ 警报 2.0 于 2017年5月25日启动，为失老和稀有血型添加模块。与该领域最大的中国非政府组织 RH Union 合作，我们可以比传统程序更快 30% 找到合适的血液。10 个突出的病例中有 8 个得到了完美解决，特别是 hh 血型或孟买血型的志愿者已经与我们接触。失去的长者模块可以获得中国各地 1,900 多个救援站的文件，超过 100 名长者与家人团聚。根据最新统计，500万加 QQ 用户已经自愿加入了这两个新项目。

QQ 提醒: 年后团聚

案例简介：BriefExplanation QQ Alert brings state-of-art facial recognition into a benevolent enterprise and facilitates what used to an impossible mission at maximum efficiency, together with active engagement of millions of young users of QQ. Technology has an aspect of brightness and warmth. 1. We have achieved an accuracy of 99.80% in matching pairs of faces of the same person at different ages, thanks to deep learning that allows us to know more about how human faces evolve, recognize and remove impressions of natural growth, and bring families back together. 2. We aim to be the AMBER of China. Based on QQ’s 800-million-class MAU and precise LBS, we are able to notify all QQ users in the same city of any person calling for our help promptly and mobilize their efforts to find lost children, elders or rare blood. In China, 600,000 people get lost every year. Besides traditional approaches, such as public authorities, media and NGOs, QQ Alert offers a more efficient and prompt mobile service that filters through advanced facial recognition and collaborates with relevant authorities. Years alter how one looks like and make surmount trouble to anyone looking for him or her. QQ Alert, with its 10m-class database of human faces and knowledge of how they change over time after millions of experiments, is able to automatically recognize and remove the impressions of natural growth and achieve an accuracy of 99.80% in matching pairs of faces of the same person at different ages. In case anyone needs help, it suffices to upload the photo of the lost person – it doesn’t matter whether it was taken one day before or ten years ago – and we will filter through our massive database, 50,000,000 per second, and instantly presents the matching result. This new technology means that hope for reunion never extinguishes. QQ Alert 2.0 was launched on May 25, 2017, adding modules for lost elders and rare blood types. In collaboration with the largest Chinese NGO in its field, RH Union, we can find the right blood 30% faster than conventional procedures. 8 of the 10 highlighted cases are solved perfectly, and in particular, a volunteer of hh blood group, or Bombay Blood, have engaged with us. The lost elders module has access to documents of more than 1,900 relief stations around China, and over 100 elders have reunited with their families. According to the latest statistics, 5 million plus QQ users have volunteered to the two new projects.