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案例简介：澳大利亚人被称为慈善团体，在需要借出一只手时伸出援手。现在，即使是很小的慷慨举动也可以带来很大的不同。捐赠美元旨在提醒他们捐赠，不仅在危机时期，而且全年都要捐赠。这是一种官方流通硬币，可以像其他任何1美元硬币一样使用，但捐赠后，有助于对有需要的澳大利亚人的生活产生持续影响。在接下来的几年中，澳大利亚皇家造币厂计划为每个澳大利亚人铸造一个，从而产生数百万个提醒。如果我们每个月都捐赠一美元，我们每年会额外筹集3亿美元。澳大利亚萨奇 & 萨奇为澳大利亚皇家造币厂制作的电影广告，类别为: 公共利益、非政府组织。
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案例简介：Australians are known as a charitable bunch, lending a hand when a hand needs to be lent. And right now, even a small act of generosity can make a big difference. Donation Dollar is designed to remind them to give, not only in times of crisis, but all year round. It's an official circulating coin, which can be spent like any other $1 coin, but when donated, helps make an on-going impact on the lives of Australians in need. Over the coming years, The Royal Australian Mint plans to mint one for every single Australian, creating millions of reminders to give. If we all donated one Donation Dollar a month, we'd raise an additional 300 million dollars annually. Film advertisement created by Saatchi & Saatchi, Australia for The Royal Australian Mint, within the category: Public Interest, NGO.
Made to make a difference
案例简介：澳大利亚人被称为慈善团体，在需要借出一只手时伸出援手。现在，即使是很小的慷慨举动也可以带来很大的不同。捐赠美元旨在提醒他们捐赠，不仅在危机时期，而且全年都要捐赠。这是一种官方流通硬币，可以像其他任何1美元硬币一样使用，但捐赠后，有助于对有需要的澳大利亚人的生活产生持续影响。在接下来的几年中，澳大利亚皇家造币厂计划为每个澳大利亚人铸造一个，从而产生数百万个提醒。如果我们每个月都捐赠一美元，我们每年会额外筹集3亿美元。澳大利亚萨奇 & 萨奇为澳大利亚皇家造币厂制作的电影广告，类别为: 公共利益、非政府组织。
Made to make a difference
案例简介：Australians are known as a charitable bunch, lending a hand when a hand needs to be lent. And right now, even a small act of generosity can make a big difference. Donation Dollar is designed to remind them to give, not only in times of crisis, but all year round. It's an official circulating coin, which can be spent like any other $1 coin, but when donated, helps make an on-going impact on the lives of Australians in need. Over the coming years, The Royal Australian Mint plans to mint one for every single Australian, creating millions of reminders to give. If we all donated one Donation Dollar a month, we'd raise an additional 300 million dollars annually. Film advertisement created by Saatchi & Saatchi, Australia for The Royal Australian Mint, within the category: Public Interest, NGO.
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