本案例默认翻译为中文,点击可切换回原语言
已切换成原语言,点击可翻译成中文
徕卡: 狩猎
案例简介:
徕卡: 狩猎
案例简介:
Leica: The Hunt
案例简介:
Leica: The Hunt
案例简介:
徕卡: 狩猎
暂无简介
Leica: The Hunt
暂无简介
基本信息
暂无评分
已有{{caseInfo.tatolPeople}}人评分
创作者
案例详情
Inspired by stories of photographers who spared no efforts for everyone to see reality, Leica launches a new production dedicated to these professionals. Luiz Marinho, photographer and representative of the brand in Brazil, says that “without the passion and the vision of these people, no camera would make history on its own. Therefore, we felt that it would be fair and truthful to pay homage to them, since they are our eyes around the world”. In the production “The Hunt”, the brand brings up the 1989 Tiananmen Square protests, but also portrays other dark moments, from war to wild nature, to represent the courage of these men and women. For the co-directing duo, Kid Burro (Stink Films) “rare are the films that allow immersion in concept and development like this. We studied, for over a year, several stories of photographers and, mainly, the obstacles they had to overcome to achieve the striking photos of their careers. Without their bravery and boldness, maybe many stories would have never been known around the world”. Created by F/Nazca Saatchi & Saatchi, the tribute is almost 5 minutes long, in order to involve the spectator in a unique narrative about risk, passion, and history. “No one doubts that photos have the power of transforming the world. But we thought it was time also to tell the stories of the heroes behind the photos”, declare Rodrigo Castellari and Pedro Prado, the creatives responsible for the film.
涵盖全球100万精选案例,涉及2800个行业,包含63000个品牌
热门节日97个,23个维度智能搜索
-
项目比稿
品类案例按时间展现,借鉴同品牌策略,比稿提案轻松中标
-
创意策划
任意搜索品牌关键词,脑洞创意策划1秒呈现
-
竞品调研
一键搜索竞品往年广告,一眼掌握对手市场定位
-
行业研究
热词查看洞悉爆点,抢占行业趋势红利
登录后查看全部案例信息