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妮维雅: 太阳滑坡
案例简介:努力给你的孩子涂上防晒霜?妮维雅和FCB有了这个新的OOH活动的答案。
妮维雅: 太阳滑坡
案例简介:Struggling to get sun cream on your kids? Nivea and FCB have the answer with this new OOH campaign.
Nivea: Sunslide
案例简介:努力给你的孩子涂上防晒霜?妮维雅和FCB有了这个新的OOH活动的答案。
Nivea: Sunslide
案例简介:Struggling to get sun cream on your kids? Nivea and FCB have the answer with this new OOH campaign.
妮维雅: 太阳滑坡
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Nivea: Sunslide
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Last year sun cream manufacturer Nivea joined forces with FCB Brazil to create an innovative OOH campaign to educate toddlers and kids about the need to protect their skin from the sun in a fun and practical way.This year the agency's Cape Town office has continued the work of keeping children safe in the sun with a campaign that sees the brand construct a massive waterslide - the Sunslide - complete with 50 litres of sun cream and hundreds of sprayers which covered the kids in cream as they slide down.
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