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难以置信的巴士避难所
案例简介:故事 一个公共汽车站六张纸将展示前方街道的现场直播,给人一种透明展示的错觉。然而,随着人们的等待和观看,定制的创意内容将展示一系列令人难以置信的场景在街上展开,立即将伦敦人从普通的环境中带走,并将他们放入完全令人难以置信的东西中。通勤者可能会面对一个巨大的机器人撞向牛津街,或者被飞碟绑架瞥见路人。 哲学 百事 MAX 推出了他们 “无与伦比” 活动的下一个创新阶段,将 DOOH 平台与尖端技术相结合,彻底改变我们对城市街道的看法
难以置信的巴士避难所
案例简介:Story A bus stop six sheet will show a live feed of the street ahead, to give the illusion of a see-through display. However, as people wait and watch, bespoke creative content will show an array of incredible scenarios unfolding on the street, instantly whisking Londoners away from their ordinary environment and placing them into something completely unbelievable. Commuters could be faced with a giant robot crashing though Oxford Street, or catch a glimpse of a passer by being abducted by flying saucers. Philosophy Pepsi MAX has launched the next innovative stage of their 'Unbelievable' campaign, combining the DOOH platform with cutting-edge technology to revolutionise how we see city streets
Unbelievable Bus Shelter
案例简介:故事 一个公共汽车站六张纸将展示前方街道的现场直播,给人一种透明展示的错觉。然而,随着人们的等待和观看,定制的创意内容将展示一系列令人难以置信的场景在街上展开,立即将伦敦人从普通的环境中带走,并将他们放入完全令人难以置信的东西中。通勤者可能会面对一个巨大的机器人撞向牛津街,或者被飞碟绑架瞥见路人。 哲学 百事 MAX 推出了他们 “无与伦比” 活动的下一个创新阶段,将 DOOH 平台与尖端技术相结合,彻底改变我们对城市街道的看法
Unbelievable Bus Shelter
案例简介:Story A bus stop six sheet will show a live feed of the street ahead, to give the illusion of a see-through display. However, as people wait and watch, bespoke creative content will show an array of incredible scenarios unfolding on the street, instantly whisking Londoners away from their ordinary environment and placing them into something completely unbelievable. Commuters could be faced with a giant robot crashing though Oxford Street, or catch a glimpse of a passer by being abducted by flying saucers. Philosophy Pepsi MAX has launched the next innovative stage of their 'Unbelievable' campaign, combining the DOOH platform with cutting-edge technology to revolutionise how we see city streets
难以置信的巴士避难所
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Unbelievable Bus Shelter
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基本信息
- 广告战役: #百事-户外-ae32#
- 广告品牌: 百事
- 发布日期: 2014-03-01
- 行业领域: 烟酒/送礼 , 饮食/特产
- 媒体类别: 短视频
- 广告语言: 英语
- 媒介平台: 网络
- 获得奖项:
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