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无名火花
案例简介：创意执行: 谷歌与著名艺术家珍妮特 · 埃克尔曼合作，在加拿大温哥华市中心的建筑之间竖起了一个 700英尺的纺织雕塑。为了让雕塑充满互动的光线，该团队安装了五台超亮投影仪，并通过光缆将它们连接到一个可以同时处理数百个连接的网络服务器上。与此同时，这个空间的游客可以在他们的手机上加入 wifi 网络，他们创建的视觉效果通过一个巨大的全屏铬窗口实时映射到雕塑上。 无数的火花跑了八个晚上，每天晚上都有越来越多的温哥华市公众前来参加雕塑。在高峰期，我们有 500 多名同时参与者，将雕塑变成了光与动画的虚拟爆炸。新闻报道范围广泛，包括艺术、设计和建筑出版物，强调作品的美丽和规模, 技术媒体庆祝该团队在手机和雕塑本身上使用 Chrome 浏览器。 移动设备是非常强大的计算机，可以将我们与世界上任何人联系起来。但是我们低头盯着他们，全神贯注于屏幕，忽略了我们周围的一切。我们如何使用这些设备以一种发自内心的、神奇的方式将人们与周围的世界联系起来 -- 诱使他们从屏幕上抬头？谷歌的目标是创造一种艺术品，让人们在现实世界中与手机交流和合作。我们想做到这一点，没有任何应用程序下载，只是网络。该项目使用移动浏览器作为界面，雕塑上的图形完全使用谷歌浏览器渲染。
无名火花
案例简介：Creative Execution: Google worked with renowned artist Janet Echelman to erect a 700 foot textile sculpture between buildings in downtown Vancouver, Canada. To make the sculpture come alive with interactive light, the team installed five ultra-bright projectors and connected them via fiber optic cable to a web server that could handle hundreds of simultaneous connections. At the same time, visitors to the space could join a wifi network on their phones and the visuals they created were mapped onto the sculpture in realtime using a single massive fullscreen Chrome window. Unnumbered Sparks ran for eight nights and each evening saw more and more people from the Vancouver city public coming to participate in the sculpture. At peak, we had over 500 simultaneous participants, turning the sculpture into a virtual explosion of light and animation. Press coverage ranged widely from art, design and architecture publications highlighting the beauty and scale of the work, to technology media celebrating the team’s use of the Chrome browser on mobile phones and on the sculpture itself. Mobile devices are incredibly powerful computers that can connect us with anyone in the world. But we stare down at them, engrossed in the screen, ignoring everything around us. How can we use these devices to connect people to the world immediately around them in a visceral, magical way -- inducing them to look up from the screen? Google’s goal was to create an artwork that engages people to communicate and collaborate with mobile phones in the real world. And we wanted to do it without any app downloads, just the web. The project uses a mobile browser for an interface, and the graphics on the sculpture are entirely rendered using Google Chrome.
UNNUMBERED SPARKS
案例简介：创意执行: 谷歌与著名艺术家珍妮特 · 埃克尔曼合作，在加拿大温哥华市中心的建筑之间竖起了一个 700英尺的纺织雕塑。为了让雕塑充满互动的光线，该团队安装了五台超亮投影仪，并通过光缆将它们连接到一个可以同时处理数百个连接的网络服务器上。与此同时，这个空间的游客可以在他们的手机上加入 wifi 网络，他们创建的视觉效果通过一个巨大的全屏铬窗口实时映射到雕塑上。 无数的火花跑了八个晚上，每天晚上都有越来越多的温哥华市公众前来参加雕塑。在高峰期，我们有 500 多名同时参与者，将雕塑变成了光与动画的虚拟爆炸。新闻报道范围广泛，包括艺术、设计和建筑出版物，强调作品的美丽和规模, 技术媒体庆祝该团队在手机和雕塑本身上使用 Chrome 浏览器。 移动设备是非常强大的计算机，可以将我们与世界上任何人联系起来。但是我们低头盯着他们，全神贯注于屏幕，忽略了我们周围的一切。我们如何使用这些设备以一种发自内心的、神奇的方式将人们与周围的世界联系起来 -- 诱使他们从屏幕上抬头？谷歌的目标是创造一种艺术品，让人们在现实世界中与手机交流和合作。我们想做到这一点，没有任何应用程序下载，只是网络。该项目使用移动浏览器作为界面，雕塑上的图形完全使用谷歌浏览器渲染。
UNNUMBERED SPARKS
案例简介：Creative Execution: Google worked with renowned artist Janet Echelman to erect a 700 foot textile sculpture between buildings in downtown Vancouver, Canada. To make the sculpture come alive with interactive light, the team installed five ultra-bright projectors and connected them via fiber optic cable to a web server that could handle hundreds of simultaneous connections. At the same time, visitors to the space could join a wifi network on their phones and the visuals they created were mapped onto the sculpture in realtime using a single massive fullscreen Chrome window. Unnumbered Sparks ran for eight nights and each evening saw more and more people from the Vancouver city public coming to participate in the sculpture. At peak, we had over 500 simultaneous participants, turning the sculpture into a virtual explosion of light and animation. Press coverage ranged widely from art, design and architecture publications highlighting the beauty and scale of the work, to technology media celebrating the team’s use of the Chrome browser on mobile phones and on the sculpture itself. Mobile devices are incredibly powerful computers that can connect us with anyone in the world. But we stare down at them, engrossed in the screen, ignoring everything around us. How can we use these devices to connect people to the world immediately around them in a visceral, magical way -- inducing them to look up from the screen? Google’s goal was to create an artwork that engages people to communicate and collaborate with mobile phones in the real world. And we wanted to do it without any app downloads, just the web. The project uses a mobile browser for an interface, and the graphics on the sculpture are entirely rendered using Google Chrome.
无名火花
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UNNUMBERED SPARKS
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