本案例默认翻译为中文，点击可切换回原语言
已切换成原语言，点击可翻译成中文
整个俱乐部都支持你
案例简介：“巴萨戒烟” 是欧盟委员会和巴塞罗那足球俱乐部联合发起的一项倡议，旨在帮助欧洲足球迷戒烟。该活动的核心是 FCB iCoach: 一个免费的数字健康教练，直接从巴萨球员、教练和工作人员的口中提供定制的指导和支持。从厨师到总裁，从健身教练到营销经理，从俱乐部医生到像伊涅斯塔、哈维和普约尔这样的明星球员: 整个俱乐部尽最大努力帮助你戒烟。
整个俱乐部都支持你
案例简介："Quit Smoking With Barça" is a joined initiative between the European Commission and FC Barcelona aiming to help European football fans to quit smoking. At the heart of the campaign is the FCB iCoach: a free digital health coach that provides tailored guidance and support straight from the mouths of Barça players, coaches and staff. From the cook to the president, from the fitness coach to the marketing manager, from the club doctor to star players like Iniesta, Xavi and Puyol: the whole club gives its best to help you quit smoking.
The whole club supports you
案例简介：“巴萨戒烟” 是欧盟委员会和巴塞罗那足球俱乐部联合发起的一项倡议，旨在帮助欧洲足球迷戒烟。该活动的核心是 FCB iCoach: 一个免费的数字健康教练，直接从巴萨球员、教练和工作人员的口中提供定制的指导和支持。从厨师到总裁，从健身教练到营销经理，从俱乐部医生到像伊涅斯塔、哈维和普约尔这样的明星球员: 整个俱乐部尽最大努力帮助你戒烟。
The whole club supports you
案例简介："Quit Smoking With Barça" is a joined initiative between the European Commission and FC Barcelona aiming to help European football fans to quit smoking. At the heart of the campaign is the FCB iCoach: a free digital health coach that provides tailored guidance and support straight from the mouths of Barça players, coaches and staff. From the cook to the president, from the fitness coach to the marketing manager, from the club doctor to star players like Iniesta, Xavi and Puyol: the whole club gives its best to help you quit smoking.
整个俱乐部都支持你
暂无简介
The whole club supports you
暂无简介
基本信息
- 广告战役： #Quit Smoking With Barça#
- 广告品牌： European Commission-DG Sanco
- 发布日期： 2013-04-01
- 行业领域： 其他
- 媒体类别： 短视频
- 广告语言： 英语
- 媒介平台： 网络
- 获得奖项：
暂无评分
已有{{caseInfo.tatolPeople}}人评分
创作者
案例详情
涵盖全球100万精选案例，涉及2800个行业，包含63000个品牌
热门节日97个，23个维度智能搜索
-
项目比稿
品类案例按时间展现，借鉴同品牌策略，比稿提案轻松中标
-
创意策划
任意搜索品牌关键词，脑洞创意策划1秒呈现
-
竞品调研
一键搜索竞品往年广告，一眼掌握对手市场定位
-
行业研究
热词查看洞悉爆点，抢占行业趋势红利
登录后查看全部案例信息
