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用多力多滋创建三人行
案例简介:菲茨罗伊 · 阿姆斯特丹为新的多力多滋风味开发了一个非常大胆的新活动: 耸人听闻的萨尔萨。比荷卢的一场在线活动,让年轻人有机会邀请两个完全陌生的人与他们组成三人组。恰当地命名为 Skip 或 Trip! 如果这两个陌生人在 9 小时内没有回应,他们将会被困在一起。创造你将去莫斯科、伊斯坦布尔和柏林进行深夜三角之旅的机会,体验每个城市提供的夜生活。 Skip 或 Trip 是在夜间版本的谷歌地图上播放的,年轻人可以在地图上找到自己的地址。他们有机会在深夜组成令人兴奋的三人组,与他们一起探索莫斯科、伊斯坦布尔和柏林的夜生活。
用多力多滋创建三人行
案例简介:Fitzroy Amsterdam has developed a very bold new campaign for the new Doritos flavour: Sensational Salsa. An online campaign within the Benelux, which gives young people the chance to invite two complete strangers to form a threesome with them. Aptly named Skip or Trip! If these two strangers do not respond within 9 hours, they will be stuck with each other. Creating the chance that you will be going on a Late Night Triangle Trip to Moscow, Istanbul and Berlin, to experience the nightlife each city has to offer. Skip or Trip is played on a night version of Google Maps in which young people can locate themselves (addresses) on the map. They are given the opportunity to form exciting threesomes, in the wee-hours of the night, with whom to discover the nightlife of Moscow, Istanbul and Berlin.
Create a threesome with Doritos
案例简介:菲茨罗伊 · 阿姆斯特丹为新的多力多滋风味开发了一个非常大胆的新活动: 耸人听闻的萨尔萨。比荷卢的一场在线活动,让年轻人有机会邀请两个完全陌生的人与他们组成三人组。恰当地命名为 Skip 或 Trip! 如果这两个陌生人在 9 小时内没有回应,他们将会被困在一起。创造你将去莫斯科、伊斯坦布尔和柏林进行深夜三角之旅的机会,体验每个城市提供的夜生活。 Skip 或 Trip 是在夜间版本的谷歌地图上播放的,年轻人可以在地图上找到自己的地址。他们有机会在深夜组成令人兴奋的三人组,与他们一起探索莫斯科、伊斯坦布尔和柏林的夜生活。
Create a threesome with Doritos
案例简介:Fitzroy Amsterdam has developed a very bold new campaign for the new Doritos flavour: Sensational Salsa. An online campaign within the Benelux, which gives young people the chance to invite two complete strangers to form a threesome with them. Aptly named Skip or Trip! If these two strangers do not respond within 9 hours, they will be stuck with each other. Creating the chance that you will be going on a Late Night Triangle Trip to Moscow, Istanbul and Berlin, to experience the nightlife each city has to offer. Skip or Trip is played on a night version of Google Maps in which young people can locate themselves (addresses) on the map. They are given the opportunity to form exciting threesomes, in the wee-hours of the night, with whom to discover the nightlife of Moscow, Istanbul and Berlin.
用多力多滋创建三人行
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Create a threesome with Doritos
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