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GSK/ Horlicks: FCB Ulka的饥饿增长
案例简介:
GSK/ Horlicks: FCB Ulka的饥饿增长
案例简介:
GSK/ Horlicks: Hunger to grow by FCB Ulka
案例简介:
GSK/ Horlicks: Hunger to grow by FCB Ulka
案例简介:
GSK/ Horlicks: FCB Ulka的饥饿增长
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GSK/ Horlicks: Hunger to grow by FCB Ulka
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Drinks brand, Horlicks encourages young kids to follow their dreams and have hunger for success in the continuation of its 'Badne ki bhookh' ( Hunger to grow) campaign.The TVC features kids pursuing their passions of dancing, playing tennis and football and academics with a hunger of growth. The campaign further aims to enlighten kids and parents about the importance of nutrition absorption by the body.CreditsCampaign Elements: TVC, Print, POS, Digital.Client : GSK Consumer HealthcareCreative Agency : FCB UlkaCCO: Swati BhattacharyaCreative Team : Anusheela Saha, ShaileshKhandeparkar, Abhimanyu Prathap, Adrish SenSharmaAccount Management : Debarpita Banerjee,Jyotsana KaushikSenior Account Executive – Vishakha KhattriPlanning: Shalini Rao, Gurleen Kaur, SarthakRankaDirector (of the TVC) : Ken RolstonExécutive Producer : Zina KhanProduction House : StorytellersWorking title of film : Horlicks - Badne KiBhook Rag Rag MeinDuration : 35 sec
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