营销日历 营销导航 热门搜索 使用技巧
广告营销案例

    您的体验已到期

    免费领取会员>

    本案例默认翻译为中文,点击可切换回原语言

    已切换成原语言,点击可翻译成中文

    胡须围兜

    案例简介:陪审团的文化/背景信息 几个世纪以来,男人一直留着胡须。长,瘦,不受限制,光荣。但是,同样的胡须使他们看起来强壮,明智,有魅力和自信,今天使他们在膝盖上无法获得冰淇淋。因为没人想要乱七八糟的胡子。更不用说社会尴尬了。因此,男人总是不得不压抑对冰淇淋的热爱,而周围的其他人则愉快地享受着冰淇淋的每一口。 通过胡须围兜,哈根达斯 (Haagen Dazs) 通过保护胡须为男人提供了吃冰淇淋的自由。因为男人和他的冰淇淋之间没有任何东西。 翻译。提供任何文本的完整英文翻译。 NA 把插图告诉陪审团。 我们研究了胡须史,设计了6种不同的胡须围兜,描绘了不同文化和时代的胡须修饰故事,例如穴居人,孔子,法老,亚述,维京和萨杜。 对每种文化都进行了仔细研究,以确定其调色板,插图风格,色调和其他细节,并使用那个时期的故事和细微差别对围兜进行了说明,这表明对胡须的爱是一种古老的习俗,而哈根达斯则全力以赴保护它。每个围兜都是店内海报的一部分,男人可以轻松撕开并戴上。

    胡须围兜

    案例简介:Cultural/Context information for the jury For centuries, men have sported beards. Long, thin, unrestricted and glorious. But the very same beard that made them look strong, wise, charismatic and confident, today makes them weak in the knees for ice creams. Because no one wants a messy beard. Not to mention the social embarrassment. Therefore men always have to suppress their love for ice creams, while others around them relish every bite of it cheerfully. Through Beard Bibs, Haagen Dazs gave men the freedom to have ice creams by protecting their beards. Because nothing should come between a man and his ice cream. Translation. Provide a full English translation of any text. NA Tell the jury about the illustration. We studied beard history and designed 6 different beard bibs, depicting beard grooming tales from different cultures and eras, such as Cavemen, Confucius, Pharaoh, Assyrian, Viking and Sadhu. Each culture was studied closely to determine its colour palette, illustration style, tone and other details, The bibs were illustrated using stories and nuances of that period, showing that love for beard is an age old practice and Haagen-Dazs is all in for protecting it. Each bib came as a part of posters in-store, which men could tear and put on easily.

    Beard Bibs

    案例简介:陪审团的文化/背景信息 几个世纪以来,男人一直留着胡须。长,瘦,不受限制,光荣。但是,同样的胡须使他们看起来强壮,明智,有魅力和自信,今天使他们在膝盖上无法获得冰淇淋。因为没人想要乱七八糟的胡子。更不用说社会尴尬了。因此,男人总是不得不压抑对冰淇淋的热爱,而周围的其他人则愉快地享受着冰淇淋的每一口。 通过胡须围兜,哈根达斯 (Haagen Dazs) 通过保护胡须为男人提供了吃冰淇淋的自由。因为男人和他的冰淇淋之间没有任何东西。 翻译。提供任何文本的完整英文翻译。 NA 把插图告诉陪审团。 我们研究了胡须史,设计了6种不同的胡须围兜,描绘了不同文化和时代的胡须修饰故事,例如穴居人,孔子,法老,亚述,维京和萨杜。 对每种文化都进行了仔细研究,以确定其调色板,插图风格,色调和其他细节,并使用那个时期的故事和细微差别对围兜进行了说明,这表明对胡须的爱是一种古老的习俗,而哈根达斯则全力以赴保护它。每个围兜都是店内海报的一部分,男人可以轻松撕开并戴上。

    Beard Bibs

    案例简介:Cultural/Context information for the jury For centuries, men have sported beards. Long, thin, unrestricted and glorious. But the very same beard that made them look strong, wise, charismatic and confident, today makes them weak in the knees for ice creams. Because no one wants a messy beard. Not to mention the social embarrassment. Therefore men always have to suppress their love for ice creams, while others around them relish every bite of it cheerfully. Through Beard Bibs, Haagen Dazs gave men the freedom to have ice creams by protecting their beards. Because nothing should come between a man and his ice cream. Translation. Provide a full English translation of any text. NA Tell the jury about the illustration. We studied beard history and designed 6 different beard bibs, depicting beard grooming tales from different cultures and eras, such as Cavemen, Confucius, Pharaoh, Assyrian, Viking and Sadhu. Each culture was studied closely to determine its colour palette, illustration style, tone and other details, The bibs were illustrated using stories and nuances of that period, showing that love for beard is an age old practice and Haagen-Dazs is all in for protecting it. Each bib came as a part of posters in-store, which men could tear and put on easily.

    胡须围兜

    暂无简介

    Beard Bibs

    暂无简介

    基本信息

    综合评分
    {{getNumber(caseInfo.whole)}}

    暂无评分

    已有{{caseInfo.tatolPeople}}人评分

    创意
    {{getNumber(caseInfo.originality)}}
    文案
    {{getNumber(caseInfo.copywriting)}}
    视觉
    {{getNumber(caseInfo.visualEffect)}}

    案例详情

    涵盖全球100万精选案例,涉及2800个行业,包含63000个品牌

    热门节日97个,23个维度智能搜索

    • 项目比稿

      品类案例按时间展现,借鉴同品牌策略,比稿提案轻松中标

    • 创意策划

      任意搜索品牌关键词,脑洞创意策划1秒呈现

    • 竞品调研

      一键搜索竞品往年广告,一眼掌握对手市场定位

    • 行业研究

      热词查看洞悉爆点,抢占行业趋势红利

    登录后查看全部案例信息

    如果您是本案的创作者或参与者 可对信息进行完善

    案例评分

    综合
    {{wholeEm}} 请评分
    创意
    {{originalityEm}} 请评分
    文案
    {{copywritingEm}} 请评分
    动视
    {{visualEffectEm}} 请评分

    链接粘贴成功,ctrl+v 进行复制

    完善信息

    最多可填写1000个字符

    请填写正确的邮箱

    完善信息成功

    完善信息失败

    评分成功

    您已经完成过对该案例的评分了

    联系我们 返回广告案例顶部 分享广告案例 意见反馈 广告案例意见反馈 回到顶部 返回广告案例顶部

    链接粘贴成功,ctrl+v 进行复制

    扫码关注公众号完成登录

    登录即视为同意《用户协议》

    二维码失效

    刷新

    注册成功,赠送你10天会员体验权

    注册失败,请检查信息后重新输入