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钥匙很难找到
案例简介:为了推广家庭安全解决方案提供商 ATSS 的无钥匙进入系统,我们创建了一个活动,使用的洞察力是,当你在包里钓鱼时,钥匙是你找到的最后一件事。我们通过三个古怪的角色来描述这个想法: 一个软摔跤手,一个公司女巫和一个卑鄙的政治家。这场运动展示了每个角色在寻找钥匙时会遇到的奇怪的事情,在这个过程中会泄露他们的个人矛盾和秘密。这场运动的外观、感觉和颜色受到了钥匙金属饰面的启发。
钥匙很难找到
案例简介:To promote keyless entry systems by ATSS, a home security solutions provider, we created a campaign using the insight that keys are the last thing you find when you’re fishing for them in your bag. We depicted this idea through three quirky characters: a soft wrestler, a corporate witch and a sleazy politician. The campaign shows the kind of strange things each characters' hands get tangled up in as they search for their keys, giving away their personal kinks and secrets in the process. The campaign's look, feel and colour was inspired by the metallic finish of keys.
Keys Are Hard To Find
案例简介:为了推广家庭安全解决方案提供商 ATSS 的无钥匙进入系统,我们创建了一个活动,使用的洞察力是,当你在包里钓鱼时,钥匙是你找到的最后一件事。我们通过三个古怪的角色来描述这个想法: 一个软摔跤手,一个公司女巫和一个卑鄙的政治家。这场运动展示了每个角色在寻找钥匙时会遇到的奇怪的事情,在这个过程中会泄露他们的个人矛盾和秘密。这场运动的外观、感觉和颜色受到了钥匙金属饰面的启发。
Keys Are Hard To Find
案例简介:To promote keyless entry systems by ATSS, a home security solutions provider, we created a campaign using the insight that keys are the last thing you find when you’re fishing for them in your bag. We depicted this idea through three quirky characters: a soft wrestler, a corporate witch and a sleazy politician. The campaign shows the kind of strange things each characters' hands get tangled up in as they search for their keys, giving away their personal kinks and secrets in the process. The campaign's look, feel and colour was inspired by the metallic finish of keys.
钥匙很难找到
暂无简介
Keys Are Hard To Find
暂无简介
基本信息
- 广告战役: #Active Total Security Systems-设计与品牌-50a3#
- 广告品牌: Active Total Security Systems
- 发布日期: 2000
- 行业领域: 公共事业
- 媒体类别: 海报/平面
- 广告语言: 印度语
- 媒介平台: 网络
- 获得奖项:
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