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花冠十字
案例简介：为了将丰田的Corolla Cross引入西班牙裔观众，Conill开发了一项综合运动，该运动利用了车辆的独特功能和名人的力量来吸引年轻的观众。广受赞誉的专业滑板手小保罗·罗德里格斯 (Paul Rodriguez Jr.) 出演了广告活动的核心内容 “滑冰教练”。这个故事讲述了保罗无意中留下的滑板的滑稽动作，因为它疯狂地跟随它的主人，模仿了这辆车在街上的平稳动作。一系列15秒的社交和数字视频为活动提供了基础:-“沙龙” 以车辆的突出造型吸引了沙龙顾客的注意。 -“音乐” 采用了与Qi兼容的车辆无线充电系统，它为朋友们度过了一个夜晚，让他们继续与一首朗朗上口的拉丁歌曲的节奏齐头并进。 -“鲜花” 突出了全轮驱动的可用性。美国康威尔 (阳狮集团) 为丰田制作的电影广告，类别为: 汽车。
花冠十字
案例简介：For the introduction of Toyota’s Corolla Cross to Hispanic audiences, Conill developed an integrated campaign that leverages the unique features of the vehicle and the power of celebrity for its younger-skewing audience. Acclaimed professional skateboarder Paul Rodriguez Jr. stars in the broadcast centerpiece of the campaign, “Skate Instructor.” The story follows the antics of Paul’s inadvertently left-behind skateboard, as it frantically follows its owner and emulates the vehicle’s smooth moves on the street. A series of 15-second social and digital videos round-out the campaign: - “Salon” captures the attention of salon patrons with the vehicle’s stand-out styling. - “Music” features the vehicle’s Qi-compatible wireless charging system, as it rescues the night for friends to continue their headbanging in unison to the rhythm of a catchy Latin song. - “Flowers” highlights the availability of all-wheel drive. Film advertisement created by Conill (Publicis Groupe), United States for Toyota, within the category: Automotive.
Corolla Cross
案例简介：为了将丰田的Corolla Cross引入西班牙裔观众，Conill开发了一项综合运动，该运动利用了车辆的独特功能和名人的力量来吸引年轻的观众。广受赞誉的专业滑板手小保罗·罗德里格斯 (Paul Rodriguez Jr.) 出演了广告活动的核心内容 “滑冰教练”。这个故事讲述了保罗无意中留下的滑板的滑稽动作，因为它疯狂地跟随它的主人，模仿了这辆车在街上的平稳动作。一系列15秒的社交和数字视频为活动提供了基础:-“沙龙” 以车辆的突出造型吸引了沙龙顾客的注意。 -“音乐” 采用了与Qi兼容的车辆无线充电系统，它为朋友们度过了一个夜晚，让他们继续与一首朗朗上口的拉丁歌曲的节奏齐头并进。 -“鲜花” 突出了全轮驱动的可用性。美国康威尔 (阳狮集团) 为丰田制作的电影广告，类别为: 汽车。
Corolla Cross
案例简介：For the introduction of Toyota’s Corolla Cross to Hispanic audiences, Conill developed an integrated campaign that leverages the unique features of the vehicle and the power of celebrity for its younger-skewing audience. Acclaimed professional skateboarder Paul Rodriguez Jr. stars in the broadcast centerpiece of the campaign, “Skate Instructor.” The story follows the antics of Paul’s inadvertently left-behind skateboard, as it frantically follows its owner and emulates the vehicle’s smooth moves on the street. A series of 15-second social and digital videos round-out the campaign: - “Salon” captures the attention of salon patrons with the vehicle’s stand-out styling. - “Music” features the vehicle’s Qi-compatible wireless charging system, as it rescues the night for friends to continue their headbanging in unison to the rhythm of a catchy Latin song. - “Flowers” highlights the availability of all-wheel drive. Film advertisement created by Conill (Publicis Groupe), United States for Toyota, within the category: Automotive.
花冠十字
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Corolla Cross
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