If it were up to Skol, sunshine would be guaranteed for Carnival 2020 in São Paulo.In the 'Giro na Chuva' (Spin in the Rain) campaign, Skol wants to help ensure that the festivities aren’t dampened by bad weather so that Carnival-goers can enjoy the event to the fullest.Skol has employed the help of technology that uses an innovative and environmentally ethical method to induce rainfall in the Cantareira Water System. This is the first time that this technology will be used in an ad campaign. The rain will fall into the Cantareira reservoir before it hits the festivities. This way, the rain still falls, continuing the natural cycle of water but ensuring sunshine for Carnival!The rain action will take place from 21-26 February in São Paulo. During the days of Carnival, the brand will produce content on its social networks to track the weather in real time for Carnival-goers in São Paulo. CreditsAgency: GUT São PauloPublished by: AmbevTitle: Spinning in the RainTerritory: BrazilECD: Bruno BruxCreatives: Julia Mota and Laís Lira, Rainor Marinho and Murilo SantosManaging Director: Valéria BaroneAccount Director: Alessandra VisintainerAccount Manager: Joe Richardson Account Executive: João LaureanoHead of Planning: Fernando RibeiroPlanning Director: Quentin MahéHead of Media & Data: Guilherme CavalcanteMedia Manager: Nathália Oliveira Media Supervisor: Daniel MiscolczMedia Coordinator: Janaina RamosCommunity Manager: Vitória KanaanHead of Production: Mariane GoebelProducer: Fernando De NadaiVICE TEAMCreation: Gabriel Klein and Gessica JustinoProject Manager: Thiago ChinagliaCreative: Matheus PotumatiContent: André MaleronkaExecutive Production: Bruno OliveiraProduction Coordinator: Juliana Boscardin and Mazo MunhozAudio producer: LamirèExecutive Producer: VicePost-Production: 203 PostHostess: Preta AraújoVideo Director: Camilla LoyollaProduction Director: Mazo MunhozDeveloper: Andressa MinucciDirector of Photography: João KehlSUGARCANE TEAMVideo Director: Igor SelingardeService: Thais Escobar