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“PSST” 海报，字面上让你走得更多。
案例简介：描述 为了支持电信运营商推动人们步行的运动，并以百万字节和分钟交换他们的步骤，该公司创建了 “PSST” 海报，从字面上激发了步行的欲望。 受到人们好奇心的移动力量的启发，我们创造了一个独特的字体大小，只有当人们离海报足够近时才能阅读。特惠是用那个字体写的。 通过与海报电信用户的互动，离目标又近了几步。
“PSST” 海报，字面上让你走得更多。
案例简介：Description To support the telecom operator's campaign which pushes people to walk and exchange their steps for megabytes and minutes, agency created the “PSST” poster that literally sparks the desire to walk. Being inspired by the moving power of people's curiosity, we created a unique font size that can be read only if person comes close enough to the poster. The special offer was written with that font. By interacting with poster telecom subscribers moved few more steps closer to the goal.
“PSST” poster that literally makes You walk more.
案例简介：描述 为了支持电信运营商推动人们步行的运动，并以百万字节和分钟交换他们的步骤，该公司创建了 “PSST” 海报，从字面上激发了步行的欲望。 受到人们好奇心的移动力量的启发，我们创造了一个独特的字体大小，只有当人们离海报足够近时才能阅读。特惠是用那个字体写的。 通过与海报电信用户的互动，离目标又近了几步。
“PSST” poster that literally makes You walk more.
案例简介：Description To support the telecom operator's campaign which pushes people to walk and exchange their steps for megabytes and minutes, agency created the “PSST” poster that literally sparks the desire to walk. Being inspired by the moving power of people's curiosity, we created a unique font size that can be read only if person comes close enough to the poster. The special offer was written with that font. By interacting with poster telecom subscribers moved few more steps closer to the goal.
“PSST” 海报，字面上让你走得更多。
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“PSST” poster that literally makes You walk more.
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