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菲亚特现场商店
案例简介：消费者习惯于在网上购物购买他们的下一辆车，我们想增加下一辆车成为菲亚特的机会。需要一种不同的方式来体验在线汽车。奴隶//数字工具和公用事业，#12638: 我们创造了一种革命性的方式，让人们不用离家就能参观汽车经销商。只有在菲亚特现场商店，你才能和一位专家一起导游，介绍每一辆车，回答每一个问题，完全现场。专家使用眼睛级相机，给你一种车内感觉，而不会离开你的桌面或平板电脑。每天从上午10点到下午10点。如果你不想和专家交谈，就搭便车去别人的旅行。最后，你可以在最近的菲亚特经销商安排一次试驾。
菲亚特现场商店
案例简介：Consumers are used to shopping around online for their next car and we wanted to increase the chances of that next car being a Fiat. A different way to experience a car online was needed. SLAVE // Digital Tools & Utilities, #12638: We’ve created a revolutionary way for people to visit a car dealership without leaving their homes. Only at Fiat Live Store you can have a guided-tour with an Expert that will introduce every car and answer every question, totally live. The Experts use an eye-level camera that gives you an inside-the-car-feeling, without leaving your desktop or tablet. Live everyday from 10AM to 10PM. If you don't feel like talking to an Expert, just hitch a ride on someone else’s tour. In the end, you can schedule a test drive in the nearest Fiat dealer.
FIAT Live Store
案例简介：消费者习惯于在网上购物购买他们的下一辆车，我们想增加下一辆车成为菲亚特的机会。需要一种不同的方式来体验在线汽车。奴隶//数字工具和公用事业，#12638: 我们创造了一种革命性的方式，让人们不用离家就能参观汽车经销商。只有在菲亚特现场商店，你才能和一位专家一起导游，介绍每一辆车，回答每一个问题，完全现场。专家使用眼睛级相机，给你一种车内感觉，而不会离开你的桌面或平板电脑。每天从上午10点到下午10点。如果你不想和专家交谈，就搭便车去别人的旅行。最后，你可以在最近的菲亚特经销商安排一次试驾。
FIAT Live Store
案例简介：Consumers are used to shopping around online for their next car and we wanted to increase the chances of that next car being a Fiat. A different way to experience a car online was needed. SLAVE // Digital Tools & Utilities, #12638: We’ve created a revolutionary way for people to visit a car dealership without leaving their homes. Only at Fiat Live Store you can have a guided-tour with an Expert that will introduce every car and answer every question, totally live. The Experts use an eye-level camera that gives you an inside-the-car-feeling, without leaving your desktop or tablet. Live everyday from 10AM to 10PM. If you don't feel like talking to an Expert, just hitch a ride on someone else’s tour. In the end, you can schedule a test drive in the nearest Fiat dealer.
菲亚特现场商店
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