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    RADIO AMBULANCE短视频,音频广告营销案例

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    无线电救护车

    案例简介:结果和有效性 我们专注于救护车行驶中的一个关键时刻: 交通堵塞,并设法摆脱了使用有效和创新的设备避开汽车所浪费的时间。 高峰时间,我们将救护车的行驶时间缩短了 40%。 创意执行 我们在救护车上安装了天线和发射器,以便干扰 1千米范围内汽车的所有 AM/FM 传输,并要求它们屈服。 通过使用天线,通用软件无线电外设, 还有一个射频放大器,我们可以干扰 40 多个广播电台的信号,并通知 1 千米范围内的汽车,为即将到来的救护车清理车道。安装在驾驶座附近的按钮会激活信号。 见解、战略和想法 瓜亚基尔是拉丁美洲交通最拥挤的城市之一。这意味着即使附近的汽车愿意屈服,救护车也能轻松地流向交通,拥堵使得它变得不可能。我们想出了一种提前提醒他们的方法,这样他们就可以提前移动,并通过在 1千米范围内放置干扰无线电传输的天线,让救护车轻松流通。为了提醒路过的救护车司机,我们干扰了汽车 AM/FM 收音机上播放警告声音的信号。

    无线电救护车

    案例简介:Results and Effectiveness We focused in a critical point during an ambulance ride: traffic jams, and managed to get rid of time wasted avoiding cars using an effective and innovative device. We reduced the travelling time of ambulances by 40% during rush hour. Creative Execution We installed antennas and a transmitter in ambulances in order to interfere with all the AM/FM transmissions of cars within the range of 1km and ask them to yield. By the use of an antenna, a universal software radio peripheral, and a RF amplifier we could interfere with the signal of over 40 radio stations and notify cars within the range of 1 Km to clear the lanes for an upcoming ambulance. A button installed near the driver’s seat activates the signal. Insights, Strategy and the Idea Guayaquil is one of the most traffic congested cities in Latin America. That means a complication for ambulances to flow towards traffic with ease even if nearby cars were willing to yield, congestion makes it impossible. We came up with a way to alert them in advance so the could make their move way before and let the ambulances circulate with ease by putting an antenna that interferes with radio transmissions within a 1km range. In order to alert drivers of ambulances passing by, we interfered with the signal on cars' AM/FM radios broadcasting a warning sound.

    RADIO AMBULANCE

    案例简介:结果和有效性 我们专注于救护车行驶中的一个关键时刻: 交通堵塞,并设法摆脱了使用有效和创新的设备避开汽车所浪费的时间。 高峰时间,我们将救护车的行驶时间缩短了 40%。 创意执行 我们在救护车上安装了天线和发射器,以便干扰 1千米范围内汽车的所有 AM/FM 传输,并要求它们屈服。 通过使用天线,通用软件无线电外设, 还有一个射频放大器,我们可以干扰 40 多个广播电台的信号,并通知 1 千米范围内的汽车,为即将到来的救护车清理车道。安装在驾驶座附近的按钮会激活信号。 见解、战略和想法 瓜亚基尔是拉丁美洲交通最拥挤的城市之一。这意味着即使附近的汽车愿意屈服,救护车也能轻松地流向交通,拥堵使得它变得不可能。我们想出了一种提前提醒他们的方法,这样他们就可以提前移动,并通过在 1千米范围内放置干扰无线电传输的天线,让救护车轻松流通。为了提醒路过的救护车司机,我们干扰了汽车 AM/FM 收音机上播放警告声音的信号。

    RADIO AMBULANCE

    案例简介:Results and Effectiveness We focused in a critical point during an ambulance ride: traffic jams, and managed to get rid of time wasted avoiding cars using an effective and innovative device. We reduced the travelling time of ambulances by 40% during rush hour. Creative Execution We installed antennas and a transmitter in ambulances in order to interfere with all the AM/FM transmissions of cars within the range of 1km and ask them to yield. By the use of an antenna, a universal software radio peripheral, and a RF amplifier we could interfere with the signal of over 40 radio stations and notify cars within the range of 1 Km to clear the lanes for an upcoming ambulance. A button installed near the driver’s seat activates the signal. Insights, Strategy and the Idea Guayaquil is one of the most traffic congested cities in Latin America. That means a complication for ambulances to flow towards traffic with ease even if nearby cars were willing to yield, congestion makes it impossible. We came up with a way to alert them in advance so the could make their move way before and let the ambulances circulate with ease by putting an antenna that interferes with radio transmissions within a 1km range. In order to alert drivers of ambulances passing by, we interfered with the signal on cars' AM/FM radios broadcasting a warning sound.

    无线电救护车

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    RADIO AMBULANCE

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