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金色的微笑
案例简介：哈萨克斯坦银行ForteBank最近成为Barys hockey club的官方赞助商。至于2018/2019赛季的结束，俱乐部已经展示了很好的成绩，并在排行榜上名列前茅。 银行为团队感到自豪，并希望在赞助视频剪辑中表达对未来胜利的感受和希望。该视频有一个英语口号-“一起争取金牌!”-因为它不仅将在国家电视台播出，而且还将在国际比赛之前播出。 黄金是哈萨克斯坦国家象征体系中的重要元素: 在国旗和徽章上描绘，它意味着福祉，正义和开放的态度。曲棍球运动员灿烂的笑容揭示了Voskhod在视频的关键短语 “一起去淘金!” 中隐含的众多含义。 我们在俱乐部主场的球队现场训练中拍摄了这段视频。主要角色是Barys的实际球员Alykhan Asetov，扮演前锋。镜头中他旁边是另一名前锋罗曼·斯塔琴科。
金色的微笑
案例简介：ForteBank, a Kazakhstani bank, has recently became the official sponsor of Barys hockey club. As for the end of 2018/2019 season, the club has demonstrated great results and has topped the leaderboard. The Bank is proud of the team and wants to express the feelings and its hope for future victories in a sponsorship video clip. The video has a slogan in English - «Going for the gold together!» - as it’s going to be broadcast not only on national TV, but before international games as well. Gold is a significant element in Kazakhstan’s national symbolic system: pictured on the flag and the coat of arms, it means wellbeing, justice and open-heartedness. A hockey player’s bright smile reveals the numerous meanings that Voskhod has implied in the video’s key phrase «Going for the gold together!». We shot the clip during the team’s live training session at the club’s home arena. The main character is Barys’s actual player, Alykhan Asetov, playing as a forward. Next to him in the shot is another forward Roman Starchenko.
Golden smile
案例简介：哈萨克斯坦银行ForteBank最近成为Barys hockey club的官方赞助商。至于2018/2019赛季的结束，俱乐部已经展示了很好的成绩，并在排行榜上名列前茅。 银行为团队感到自豪，并希望在赞助视频剪辑中表达对未来胜利的感受和希望。该视频有一个英语口号-“一起争取金牌!”-因为它不仅将在国家电视台播出，而且还将在国际比赛之前播出。 黄金是哈萨克斯坦国家象征体系中的重要元素: 在国旗和徽章上描绘，它意味着福祉，正义和开放的态度。曲棍球运动员灿烂的笑容揭示了Voskhod在视频的关键短语 “一起去淘金!” 中隐含的众多含义。 我们在俱乐部主场的球队现场训练中拍摄了这段视频。主要角色是Barys的实际球员Alykhan Asetov，扮演前锋。镜头中他旁边是另一名前锋罗曼·斯塔琴科。
Golden smile
案例简介：ForteBank, a Kazakhstani bank, has recently became the official sponsor of Barys hockey club. As for the end of 2018/2019 season, the club has demonstrated great results and has topped the leaderboard. The Bank is proud of the team and wants to express the feelings and its hope for future victories in a sponsorship video clip. The video has a slogan in English - «Going for the gold together!» - as it’s going to be broadcast not only on national TV, but before international games as well. Gold is a significant element in Kazakhstan’s national symbolic system: pictured on the flag and the coat of arms, it means wellbeing, justice and open-heartedness. A hockey player’s bright smile reveals the numerous meanings that Voskhod has implied in the video’s key phrase «Going for the gold together!». We shot the clip during the team’s live training session at the club’s home arena. The main character is Barys’s actual player, Alykhan Asetov, playing as a forward. Next to him in the shot is another forward Roman Starchenko.
金色的微笑
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Golden smile
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Going for the gold together!
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