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喷泉
案例简介：3月22日，为了世界水日，我们想尝试一下用标准庞巴做的社交实验。为了这个特殊的实验，我们设计了一个定制的喷泉，并把它带到巴亚特街。我们打开喷泉，让它跑，开始等待。喷泉每一秒钟都在运行，我们在屏幕上看到一棵干燥的树，当喷泉关闭时，树变成了绿色的树。对水的浪费做出反应的人的敏感性是有希望的。尽管天气很冷，30% 的参与者把手从口袋里拿出来，关掉了喷泉。除了给水上朋友特别的礼物，我们还宣布他们是英雄，赠送斗篷和鲜花。大多数支持这项法案的人说，这甚至没有必要，并说这是他们的职责。我们把我们的视频放在网上，希望看这个视频的人会重新思考浪费水，变得更加敏感。喷泉的设计是为了让水再循环，并有一个精致的系统，所以没有一滴水被浪费。
喷泉
案例简介：This 22 March, for World Water Day, we wanted to try a little social experiment with Standart Pompa. For this special experiment, we designed a custom fountain and took it to the Bağdat Street. We turned on the fountain, let it run and started to wait. Every second the fountain was running, we had a dry tree visual on the screen and when the fountain turned off, the tree transformed into a green one. The sensitivity of people who responded to the water waste was hopeful. Even though the weather was cold, 30% of the participants got their hands out of their pockets and turned off the fountain. Apart from giving special gifts to Water Friends, we announced them as heroes with presenting a cape and flowers. Most of the people who stood by this act, said it wasn't even necessary and stated that it was their duty. We put our video on internet, hoping that people who watch this video would rethink about wasting water and become more sensitive. The fountain was designed to recirculate the water and had a refinement system, so not a single drop of water was wasted.
Fountain
案例简介：3月22日，为了世界水日，我们想尝试一下用标准庞巴做的社交实验。为了这个特殊的实验，我们设计了一个定制的喷泉，并把它带到巴亚特街。我们打开喷泉，让它跑，开始等待。喷泉每一秒钟都在运行，我们在屏幕上看到一棵干燥的树，当喷泉关闭时，树变成了绿色的树。对水的浪费做出反应的人的敏感性是有希望的。尽管天气很冷，30% 的参与者把手从口袋里拿出来，关掉了喷泉。除了给水上朋友特别的礼物，我们还宣布他们是英雄，赠送斗篷和鲜花。大多数支持这项法案的人说，这甚至没有必要，并说这是他们的职责。我们把我们的视频放在网上，希望看这个视频的人会重新思考浪费水，变得更加敏感。喷泉的设计是为了让水再循环，并有一个精致的系统，所以没有一滴水被浪费。
Fountain
案例简介：This 22 March, for World Water Day, we wanted to try a little social experiment with Standart Pompa. For this special experiment, we designed a custom fountain and took it to the Bağdat Street. We turned on the fountain, let it run and started to wait. Every second the fountain was running, we had a dry tree visual on the screen and when the fountain turned off, the tree transformed into a green one. The sensitivity of people who responded to the water waste was hopeful. Even though the weather was cold, 30% of the participants got their hands out of their pockets and turned off the fountain. Apart from giving special gifts to Water Friends, we announced them as heroes with presenting a cape and flowers. Most of the people who stood by this act, said it wasn't even necessary and stated that it was their duty. We put our video on internet, hoping that people who watch this video would rethink about wasting water and become more sensitive. The fountain was designed to recirculate the water and had a refinement system, so not a single drop of water was wasted.
喷泉
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Fountain
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基本信息
- 广告战役： #World Water Day Flash Mob#
- 广告品牌： World Water Day
- 发布日期： 2015-03-01
- 行业领域： 其他
- 媒体类别： 短视频
- 广告语言： 英语
- 媒介平台： 网络
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