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清除冠状病毒 (非货架)
案例简介:由于恐慌性购买和囤积物资,全国各地的商店货架当然非常空。这激励赞比西河的团队设计友好、令人放心的标牌,支持疾控中心的指导方针,以帮助消除虚假药物,并向人们提供可能拯救生命的准确信息。这些设计以现在经常丢失的产品图形为特色,并被放置在洛杉矶许多杂货店和市场的空架子上。赞比西河希望这一举措不仅能促进健康习惯,还能减少储备,以便所有居民都能获得他们需要的必需品。店内的努力引起了OOH供应商项目X的注意,该项目后来在洛杉矶提供了大量可用的户外设备来扩展这一信息。
清除冠状病毒 (非货架)
案例简介:As a result of panic buying and hoarding supplies, store shelves across the country are of course exceedingly empty. This inspired Zambezi’s team to design friendly, reassuring signage that supports CDC guidelines to help eliminate false remedies and arm people with accurate information that can potentially save lives. The designs featured graphics of products that are now frequently missing, and are placed on the empty shelves of a number of grocery stores and markets across Los Angeles. Zambezi hoped this initiative would not only promote healthy habits, but reduce stockpiling so all residents can get the essentials they need. The in-store effort drew attention from OOH vendor Project X, who has since offered a high volume of available outdoor units in Los Angeles to extend this message.
Clean Out Coronavirus (Not Shelves)
案例简介:由于恐慌性购买和囤积物资,全国各地的商店货架当然非常空。这激励赞比西河的团队设计友好、令人放心的标牌,支持疾控中心的指导方针,以帮助消除虚假药物,并向人们提供可能拯救生命的准确信息。这些设计以现在经常丢失的产品图形为特色,并被放置在洛杉矶许多杂货店和市场的空架子上。赞比西河希望这一举措不仅能促进健康习惯,还能减少储备,以便所有居民都能获得他们需要的必需品。店内的努力引起了OOH供应商项目X的注意,该项目后来在洛杉矶提供了大量可用的户外设备来扩展这一信息。
Clean Out Coronavirus (Not Shelves)
案例简介:As a result of panic buying and hoarding supplies, store shelves across the country are of course exceedingly empty. This inspired Zambezi’s team to design friendly, reassuring signage that supports CDC guidelines to help eliminate false remedies and arm people with accurate information that can potentially save lives. The designs featured graphics of products that are now frequently missing, and are placed on the empty shelves of a number of grocery stores and markets across Los Angeles. Zambezi hoped this initiative would not only promote healthy habits, but reduce stockpiling so all residents can get the essentials they need. The in-store effort drew attention from OOH vendor Project X, who has since offered a high volume of available outdoor units in Los Angeles to extend this message.
清除冠状病毒 (非货架)
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Clean Out Coronavirus (Not Shelves)
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