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案例简介:
案例简介:
Block out the chaos 戴上耳机,隔绝喧嚣
案例简介:
Block out the chaos 戴上耳机,隔绝喧嚣
案例简介:
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Block out the chaos 戴上耳机,隔绝喧嚣
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基本信息
- 广告品牌: JBL
- 发布日期: 2017-06
- 行业领域: 电器/办公 , 数码/配件
- 媒体类别: 户外 , 海报/平面
- 广告语言: 汉语
- 媒介平台: 网络
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获得奖项:
- Design and Art Direction 2019 Wood Pencil(Press & Outdoor | Press Advertising (singles))
- AWARD Awards 2019 Bronze(Craft in Advertising | Illustration | Poster Advertising)
- AWARD Awards 2019 Bronze(Craft in Advertising | Print | Art Direction, Individual)
- Asia Pacific Advertising Festival 2019 Silver Lotus(Print Craft Lotus | Computer Generated Imagery (CGI))
- Asia Pacific Advertising Festival 2019 Finalist(Print Craft Lotus | Art Direction)
- Asia Pacific Advertising Festival 2019 Gold Lotus(Print Craft Lotus | Best Use of Computer Generated Imagery (CGI))
- Asia Pacific Advertising Festival 2019 Finalist(Print Craft Lotus | Best Use of Illustration)
- Asia Pacific Advertising Festival 2019 Finalist(Design Lotus | Illustration)
- Asia Pacific Advertising Festival 2019 Finalist(Design Lotus | Poster)
- Cannes Lions 2018 Bronze(Print & Publishing | Consumer Durables)
- Cannes Lions 2018 Bronze(Industry Craft | Print & Publishing)
- Design and Art Direction 2018 Wood Pencil(Art Direction | Art Direction for Press Advertising)
- New York Festivals 2018 Second Prize(Outdoor / Out of Home Marketing: Craft | Illustration)
- New York Festivals 2018 Third Prize(Print - Traditional & Digital: Craft | Art Direction)
- New York Festivals 2018 Third Prize(Print - Traditional & Digital: Products & Services | Home Electronics & Audio-Visual)
- New York Festivals 2018 Second Prize(Outdoor / Out of Home Marketing: Craft | Art Direction)
- New York Festivals 2018 First Prize(Print - Traditional & Digital: Craft | Illustration)
- New York Festivals 2018 Third Prize(Outdoor / Out of Home Marketing: Billboards / Installations / Posters: Products & Services | Home Electronics & Audio-Visual)
- The One Show 2018 Bronze Pencil(Print & Outdoor | Craft | Illustration - Single or Campaign)
- The One Show 2018 Bronze Pencil(Print & Outdoor | Publishing | Magazine - Campaign)
- The One Show 2018 Silver Pencil(Print & Outdoor | Publishing | Newspaper - Campaign)
- AWARD Awards 2018 Bronze(Print | Consumer Magazine, Campaign)
- AWARD Awards 2018 Silver(Craft In Advertising | Illustration - Billboards)
- AWARD Awards 2018 Bronze(Craft In Advertising | Print - Art Direction, Campaign)
- AWARD Awards 2018 Bronze(Poster & Outdoor | 24-Sheet and 6-Sheet Poster, Campaign)
- AWARD Awards 2018 Silver(Craft In Advertising | Illustration - Press Advertising)
- Asia Pacific Advertising Festival 2018 Silver Lotus(Outdoor Lotus | Electronics, Home Appliances & Furnishing)
- Asia Pacific Advertising Festival 2018 Finalist(Outdoor Lotus | Electronics, Home Appliances & Furnishing)
- Asia Pacific Advertising Festival 2018 Silver Lotus(Print Craft Lotus | Best Use of Illustration)
- Asia Pacific Advertising Festival 2018 Finalist(Print Craft Lotus | Best Use of Illustration)
- Asia Pacific Advertising Festival 2018 Finalist(Press Lotus | Electronics)
- Asia Pacific Advertising Festival 2018 Finalist(Print Craft Lotus | Art Direction)
- Asia Pacific Advertising Festival 2018 Bronze Lotus(Print Craft Lotus | Art Direction)
- Asia Pacific Advertising Festival 2018 Silver Lotus(Press Lotus | Electronics)
- AD STARS 2018 Silver(Print | Print Craft | Illustration)
- AD STARS 2018 Bronze(Print | Print Craft | Art direction)
- Spikes Asia 2018 Bronze Spike(Outdoor | Consumer Durables)
- The One Show 2018 金铅笔(Print & Outdoor | Print & Posters)
- The One Show 2018 金铅笔(Craft | Art Direction/Illustration/Typography)
- London International Awards华文创意奖 2018 Finalist 入围(海报 | 插图)
- London International Awards华文创意奖 2018 Finalist 入围(户外 | 美术)
- London International Awards华文创意奖 2018 Finalist 入围(平面 | 美术)
- London International Awards华文创意奖 2018 Finalist 入围(平面 | 插图)
- London International Awards华文创意奖 2018 Finalist 入围(户外 | 电商)
- London International Awards华文创意奖 2018 Finalist 入围(设计 | 美术)
- London International Awards华文创意奖 2018 Finalist 入围(平面 | 电商)
- London International Awards华文创意奖 2018 Finalist 入围(海报 | 电商)
- London International Awards华文创意奖 2018 Red London International Awards 红奖(设计 | 插图运用)
- London International Awards华文创意奖 2018 Red London International Awards 金奖(海报 | 美术)
- London International Awards华文创意奖 2018 Red London International Awards 金奖(户外 | 插图)
- London International Awards华文创意奖 2018 Finalist 入围(设计 | 海报)
- 金投赏创意奖 2018 提名奖(代理组|平面)
- 金投赏创意奖 2018 提名奖(代理组|户外)
- Cannes Lions 2017 Bronze(Print And Publishing丨Consumer Electronics & Technology)
- Cannes Lions 2017 Bronze(Outdoor | Home Appliances, Furnishings, Consumer Electronics & Technology)
- London International Awards 2017 Bronze(Print | Electronic Equipment)
- London International Awards 2017 Gold(Print | Use of Illustration Campaign)
- London International Awards 2017 Silver(Print | Direct Marketing - Consumer)
- London International Awards 2017 Gold(Billboard | Electronic Equipment)
- London International Awards 2017 Gold(Billboard | Use of Illustration Campaign)
- London International Awards 2017 Gold(Print | Use of Illustration Campaign)
- AD STARS 2017 Silver(Outdoor | Outdoor Craft | Art direction)
- AD STARS 2017 Gold(Outdoor | Outdoor Craft | Illustration)
- AD STARS 2017 Crystal(Design | Communication Design | Posters)
- AD STARS 2017 Gold(Print | Print Craft | Art direction)
- AD STARS 2017 Crystal(Outdoor | Product & Service | Electronics / IT/ Office Equipments / Home electronics & audio-visual / Business Equipment & Servic)
- AD STARS 2017 Silver(Print | Product & Service | Electronics / IT/ Office Equipments / Home electronics & audio-visual / Business Equipment & Servic)
- Spikes Asia 2017 Gold Spike(Print & Publishing | Home Appliances, Furnishings, Electronics & Technology)
- Spikes Asia 2017 Silver Spike(Design | Posters)
- Spikes Asia 2017 Silver Spike(Outdoor | Home Appliances, Furnishings, Electronics & Technology)
- Spikes Asia 2017 Silver Spike(Print & Outdoor Craft | Art Direction)
- The One Show 2017 银铅笔(Print & Outdoor | Outdoor)
- London International Awards华文创意奖 2017 Finalist 入围(平面 Print)
- London International Awards华文创意奖 2017 Red London International Awards 金奖(海报 Poster)
- London International Awards华文创意奖 2017 Finalist 入围(海报 Poster)
- London International Awards华文创意奖 2017 Finalist 入围(设计 Design)
- Cannes Lions 2017 Bronze(Outdoor)
- The One Show 2017 Gold 金铅笔(Print & Outdoor | Print & Posters)
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案例详情
在刚刚结束的 2017 年戛纳国际创意节上,Cheil 香港为杰尔集团大中华区(Cheil Greater China)赢得了平面和户外类别两座铜狮奖杯。本次获奖作品是 Cheil 香港为客户 JBL 耳机创作的平面作品“Block Out the Chaos”,分为Babies' 婴儿篇,Dogs' 狗狗篇,Mother & Daughter' 母女篇三部曲。这组设计通过细腻的插画,逼真地展现了JBL防噪音头戴式耳机隔绝日常生活中种种噪音的强大功能,戴上JBL耳机,即刻让您从婴儿的啼哭声中、宠物狗的叫声中、家里的喧嚣声中脱身,享受自由自在的和谐与平静。JBL 'Block out the chaos: Babies' 婴儿篇JBL 'Block out the chaos: Dogs'狗狗篇JBL 'Block out the chaos: Mother & Daughter'母女篇Block out the chaos: Football Managers'足球经理篇Block Out the Chaos: World Leaders'世界领导者篇
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