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比利时通讯公司协会: 出售失业者
案例简介:
比利时通讯公司协会: 出售失业者
案例简介:
Association of Communication Companies Belgium: Sell the Jobless
案例简介:
Association of Communication Companies Belgium: Sell the Jobless
案例简介:
比利时通讯公司协会: 出售失业者
暂无简介
Association of Communication Companies Belgium: Sell the Jobless
暂无简介
基本信息
- 广告品牌: Association Of Communication Companies Belgium
- 发布日期: 2014-09
- 行业领域: 其他
- 媒体类别: 短视频 , APP
- 广告语言: 德语
- 媒介平台: 网络
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案例详情
Most unemployed people cannot afford to hire an agency to sell themselves to potential employers while the advertising industry wants to attract the best copywriters. Happiness Brussels and the Association of Communication Companies (ACC) launched “Sell The Jobless” as a vehicle to identify and recruit advertising talent and to help unemployed people find work at the same time. The campaign was designed to challenge copywriters to complete what is arguably one of the toughest tasks in today’s economy, namely to write a standout covering letter that successfully sells a jobless person to a potential employer. The response from writers was instant and high calibre with the 14 unemployed people featured on the campaign site having already received a total of 594 cover letters.
涵盖全球100万精选案例,涉及2800个行业,包含63000个品牌
热门节日97个,23个维度智能搜索
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项目比稿
品类案例按时间展现,借鉴同品牌策略,比稿提案轻松中标
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创意策划
任意搜索品牌关键词,脑洞创意策划1秒呈现
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竞品调研
一键搜索竞品往年广告,一眼掌握对手市场定位
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行业研究
热词查看洞悉爆点,抢占行业趋势红利
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