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室友想要
案例简介:“室友wanted” 是高级儿童家具品牌Stokke与B-Reel合作开展的最新活动,正踏上成为当今和明天家庭的理想品牌的雄心勃勃的旅程。基于这样的见解,即生孩子就像邀请新室友进入您的家,该活动通过 “室友想要” 广告的形式来描绘家庭生活的情感过山车。在一系列真实和有趣的电影以及其他资产的带领下,这个360 ° 活动旨在以温暖,幽默和可相关性满足每个接触点的观众,同时说明该品牌如何支持当今家庭的每一步。瑞典B-Reel为Stokke创建的综合广告,类别为: 零售服务。
室友想要
案例简介:Embarking on an ambitious journey to become the go-to brand for today's and tomorrow's families, 'Roommates wanted' is the latest campaign from premium children's furniture brand Stokke in collaboration with B-Reel. Based on the insight that having a child is like inviting a new roommate into your home, the campaign portrays the emotional roller coaster of family life through a play on the format of 'roommate wanted'-ads. Led by a series of authentic and playful films together with other assets, this 360° campaign is designed to meet audiences in every touchpoint with warmth, humor and relatability, while illustrating how the brand supports families of today every step of the way. Integrated advertisement created by B-Reel, Sweden for Stokke, within the category: Retail Services.
Roommates Wanted
案例简介:“室友wanted” 是高级儿童家具品牌Stokke与B-Reel合作开展的最新活动,正踏上成为当今和明天家庭的理想品牌的雄心勃勃的旅程。基于这样的见解,即生孩子就像邀请新室友进入您的家,该活动通过 “室友想要” 广告的形式来描绘家庭生活的情感过山车。在一系列真实和有趣的电影以及其他资产的带领下,这个360 ° 活动旨在以温暖,幽默和可相关性满足每个接触点的观众,同时说明该品牌如何支持当今家庭的每一步。瑞典B-Reel为Stokke创建的综合广告,类别为: 零售服务。
Roommates Wanted
案例简介:Embarking on an ambitious journey to become the go-to brand for today's and tomorrow's families, 'Roommates wanted' is the latest campaign from premium children's furniture brand Stokke in collaboration with B-Reel. Based on the insight that having a child is like inviting a new roommate into your home, the campaign portrays the emotional roller coaster of family life through a play on the format of 'roommate wanted'-ads. Led by a series of authentic and playful films together with other assets, this 360° campaign is designed to meet audiences in every touchpoint with warmth, humor and relatability, while illustrating how the brand supports families of today every step of the way. Integrated advertisement created by B-Reel, Sweden for Stokke, within the category: Retail Services.
室友想要
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Roommates Wanted
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