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标本独白
案例简介:当地人倾向于认为芝加哥美妙的菲尔德博物馆是理所当然的。为了让他们对一个新的展览感到兴奋,它让芝加哥人在展览中加入了他们的声音。剧本是为许多展出的生物开发的,录音室允许人们像动物一样说话。录音会议变成了在线视频,最好的声音是展览的一部分。每一场表演都被添加到永久收藏中,真正让当地人成为博物馆的一部分。
标本独白
案例简介:Locals tend to take the wonderful Field Museum in Chicago for granted. To get them excited about a new exhibition, it let Chicagoans add their voices to the exhibits. Scripts were developed for many of the creatures on show, and a recording booth allowed people to talk like the animals. The recording sessions became online videos, and the best voices were made part of the exhibition. Every performance added to the permanent collection, truly making locals a part of the museum.
Specimen Monologues
案例简介:当地人倾向于认为芝加哥美妙的菲尔德博物馆是理所当然的。为了让他们对一个新的展览感到兴奋,它让芝加哥人在展览中加入了他们的声音。剧本是为许多展出的生物开发的,录音室允许人们像动物一样说话。录音会议变成了在线视频,最好的声音是展览的一部分。每一场表演都被添加到永久收藏中,真正让当地人成为博物馆的一部分。
Specimen Monologues
案例简介:Locals tend to take the wonderful Field Museum in Chicago for granted. To get them excited about a new exhibition, it let Chicagoans add their voices to the exhibits. Scripts were developed for many of the creatures on show, and a recording booth allowed people to talk like the animals. The recording sessions became online videos, and the best voices were made part of the exhibition. Every performance added to the permanent collection, truly making locals a part of the museum.
标本独白
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Specimen Monologues
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基本信息
- 广告战役: #Specimen Monologues#
- 广告品牌: Chicago Field Museum
- 发布日期: 2018-11-01
- 行业领域: 其他
- 媒体类别: 短视频
- 广告语言: 英语
- 媒介平台: 网络
- 获得奖项:
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