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DLRG “生命的教训”
案例简介：学分
DLRG “生命的教训”
案例简介：Credits
DLRG "Lesson for Life"
案例简介：学分
DLRG "Lesson for Life"
案例简介：Credits
DLRG “生命的教训”
暂无简介
DLRG "Lesson for Life"
暂无简介
基本信息
- 广告品牌： German Life Saving Society
- 发布日期： 2023-08
- 行业领域： 公益慈善 , 公共事业
- 媒体类别： 海报/平面 , 短视频
- 广告语言： 英语
- 媒介平台： 网络
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创作者
案例详情
In these spots we are thrown into the tragic perspective of a drowning child and experience the hopelessness of this situation. Because instead of calling for help, the children are reciting knowledge they learned in school, such as basic mathematics and biology. Because what they didn't learn at school – is how to swim. The shock effect of being in the never-ending POV of a child who is drowning leaves no one untouched. Every German knows the "Deutsche Lebensrettungs-Gesellschaft" / German Lifesaving Association. With around 560,000 members the DLRG is the largest voluntary water rescue organisation in the world. With more than one million regular donors.
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