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Rightmove: 这是Fold7
案例简介:
Rightmove: 这是Fold7
案例简介:
Rightmove: This Is It by Fold7
案例简介:
Rightmove: This Is It by Fold7
案例简介:
Rightmove: 这是Fold7
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Rightmove: This Is It by Fold7
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The latest spot for the UK’s biggest property website Rightmove, entitled ‘This is it’, takes viewers on a journey of the memories a couple could have if they find their new home.Continuing the “Find Your Happy” campaign, the ad sees a couple imagining what a new home could make possible, before turning to each other as if to say “This is it”.The ad then rewinds to the moment they find the property on Rightmove, as they click to start their journey.Britain is moving, but in an effort to ‘time the market’ some people wait for the ‘perfect time’ wracked by indecision – letting uncertainty get in the way of important personal milestones.CreditsClient: RightmoveHead of Marketing: Iain KennedyAgency: Fold7CCO: Ryan NeweyCreative Team: Verity Fine Hosken & Ryan NeweyProducer: Max Di NunnoStrategy Director: Yelena GaufmanHead of Account Management: Sarah KayAccount Management: Tim Abayomi-ColeProd Co: Pulse FilmsDirector: D.A.R.Y.L Producer: John Bannister DOP: Ben FordesmanOffline Editing: Tenthree Offline Editor: Billy Meade Edit Producer: Ed HoadleyEdit Assist: Blaine PearsonPost-Production: Black Kite Studios Post-Producer: Amy RichardsonColourist: George KAudio Post-Production: Wave Studios Sound Engineer: Ed DownhamSound Producer: Beth Tomblin
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