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反锐化运动
案例简介:总部位于哥本哈根的广告机构 “& co” 和 “丹麦道路安全委员会” 目前正在开展一场运动,以不同的方式关注酒后驾车。这辆公共汽车目前正在哥本哈根的街道上行驶,时间安排是精心计划的。12月,典型的丹麦圣诞派对举行,这意味着街上有很多喝醉的人。如果参加派对的人坐公共汽车,把车钥匙留在家里,就可以拯救生命。
反锐化运动
案例简介:Copenhagen based ad agency '& Co' and 'The Danish Road Safety Council’ is currently running a campaign that puts attention to drunk driving in a different way. The bus is currently driving around the streets of Copenhagen, and the timing is carefully planned. In December the typical Danish Christmas Parties take place, which means a lot of drunk people in the streets. If the party goers take the bus and leave the car keys at home it could save lives.
Unsharp Campaign
案例简介:总部位于哥本哈根的广告机构 “& co” 和 “丹麦道路安全委员会” 目前正在开展一场运动,以不同的方式关注酒后驾车。这辆公共汽车目前正在哥本哈根的街道上行驶,时间安排是精心计划的。12月,典型的丹麦圣诞派对举行,这意味着街上有很多喝醉的人。如果参加派对的人坐公共汽车,把车钥匙留在家里,就可以拯救生命。
Unsharp Campaign
案例简介:Copenhagen based ad agency '& Co' and 'The Danish Road Safety Council’ is currently running a campaign that puts attention to drunk driving in a different way. The bus is currently driving around the streets of Copenhagen, and the timing is carefully planned. In December the typical Danish Christmas Parties take place, which means a lot of drunk people in the streets. If the party goers take the bus and leave the car keys at home it could save lives.
反锐化运动
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Unsharp Campaign
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基本信息
- 广告品牌: Danish Road Safety Council
- 发布日期: 2018-12-13
- 行业领域: 其他
- 媒体类别: 户外 , 活动
- 广告语言: 英语
- 媒介平台: 网络
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