本案例默认翻译为中文，点击可切换回原语言
已切换成原语言，点击可翻译成中文
找到感觉
案例简介：勇敢的火花为君主发起 “找到感觉” 运动 伦敦，2017年5月5日: 勇敢的火花媒体公司为君主制作了一系列视频，围绕着 “找到感觉” 的概念和人们预订和享受假期时的兴奋。 30 秒和 10 秒的节目将在电视上播出 -- 横跨独立电视台、第四频道和天空频道 -- 以及在线。他们在 5月3日星期三休息，一直跑到 5月28日，尽管他们也将在明年的其他比赛中展示。 这项工作展示了 Monarch 无与伦比的服务和对客户旅行体验的影响。 君主航空公司营销和数字主管罗布 · 福尔克斯说: “这场运动概括了我们从新的共同经历中获得的感觉: 第一次看到海洋的感觉, 在一个美丽的地方坠入爱河的感觉，或者发现自己对周围的环境感到敬畏。这是我们每天和顾客一起旅行时分享的感觉。" 勇敢的火花创意总监罗伯 · 雷明顿 · 德雷克说，“当你回顾一个美好的假期时，你不记得所有的细节…… 你记得一系列的情感。强大的，单一的时刻，留在你很长一段时间。找到这种感觉是一个很好的方式来展示君主工作人员不可思议的个人感觉如何帮助你的航班和假期带来更多这样的时刻。" 使用一种突破性的运动控制技术，广告显示一对夫妇在家里的平板电脑上浏览假期，然后开始拍摄人们在飞机上享受点心的照片, 和夫妇在海滩和港口。画外音伴随着乐观的音乐: “这是未来的兴奋。这是你知道你在制造的记忆; 这种感觉不会比这更好。这是我们每天与客户分享的感觉。" 一个景点鼓励顾客 “找到感觉”，数千个座位售价为 30 英镑，而其他景点鼓励听众在下一个城市假期或暑假 “找到感觉”。
找到感觉
案例简介：Brave Spark launch ‘Find the Feeling’ campaign for Monarch London, 5th May 2017: Agency Brave Spark Media has created a series of videos for Monarch, built around the notion of ‘Find the Feeling’ and the excitement people feel when booking and enjoying their holidays. The 30-second and 10-second spots will be shown on TV - across ITV, Channel 4 and Sky - as well as online. They break on Wednesday 3rd May and run until 28th May, although they will also be shown in other bursts over the next year. The work demonstrates Monarch’s unrivalled service and the difference that makes to its customer’s travel experience. According to Rob Foulkes, Head of Marketing and Digital at Monarch Airlines: “The campaign encapsulates the feeling we get from new, shared experiences: the feeling of seeing the ocean for the first time, the feeling of falling in love in a beautiful place, or finding yourself in awe of your surroundings. It’s the feeling we share with our customers every day when travelling with us.” Creative Director at Brave Spark, Rob Remington Drake, said “When you look back on a good holiday, you don’t remember all the details… you remember a series of emotions. Powerful, single moments that stay with you for a long time. Find the feeling is a great way of showing how Monarch staff’s incredible personal touch helps bring more of those moments to your flight and holiday.” Using a ground-breaking motion control technique, the ads show a couple browsing holidays on a tablet at home, before moving to shots of people enjoying refreshments on a flight, and couples on the beach and by a harbour. The voiceover is accompanied by upbeat music: “It’s the excitement of what’s ahead. It’s memories you know you’re making; the feeling it couldn’t get better than this. It’s the feeling we share with our customers every day.” One spot encourages customers to ‘Find the Feeling’ with thousands of seats priced at £30, while others encourage listeners to ‘Find the Feeling’ on their next city break or summer holiday.
Find the Feeling
案例简介：勇敢的火花为君主发起 “找到感觉” 运动 伦敦，2017年5月5日: 勇敢的火花媒体公司为君主制作了一系列视频，围绕着 “找到感觉” 的概念和人们预订和享受假期时的兴奋。 30 秒和 10 秒的节目将在电视上播出 -- 横跨独立电视台、第四频道和天空频道 -- 以及在线。他们在 5月3日星期三休息，一直跑到 5月28日，尽管他们也将在明年的其他比赛中展示。 这项工作展示了 Monarch 无与伦比的服务和对客户旅行体验的影响。 君主航空公司营销和数字主管罗布 · 福尔克斯说: “这场运动概括了我们从新的共同经历中获得的感觉: 第一次看到海洋的感觉, 在一个美丽的地方坠入爱河的感觉，或者发现自己对周围的环境感到敬畏。这是我们每天和顾客一起旅行时分享的感觉。" 勇敢的火花创意总监罗伯 · 雷明顿 · 德雷克说，“当你回顾一个美好的假期时，你不记得所有的细节…… 你记得一系列的情感。强大的，单一的时刻，留在你很长一段时间。找到这种感觉是一个很好的方式来展示君主工作人员不可思议的个人感觉如何帮助你的航班和假期带来更多这样的时刻。" 使用一种突破性的运动控制技术，广告显示一对夫妇在家里的平板电脑上浏览假期，然后开始拍摄人们在飞机上享受点心的照片, 和夫妇在海滩和港口。画外音伴随着乐观的音乐: “这是未来的兴奋。这是你知道你在制造的记忆; 这种感觉不会比这更好。这是我们每天与客户分享的感觉。" 一个景点鼓励顾客 “找到感觉”，数千个座位售价为 30 英镑，而其他景点鼓励听众在下一个城市假期或暑假 “找到感觉”。
Find the Feeling
案例简介：Brave Spark launch ‘Find the Feeling’ campaign for Monarch London, 5th May 2017: Agency Brave Spark Media has created a series of videos for Monarch, built around the notion of ‘Find the Feeling’ and the excitement people feel when booking and enjoying their holidays. The 30-second and 10-second spots will be shown on TV - across ITV, Channel 4 and Sky - as well as online. They break on Wednesday 3rd May and run until 28th May, although they will also be shown in other bursts over the next year. The work demonstrates Monarch’s unrivalled service and the difference that makes to its customer’s travel experience. According to Rob Foulkes, Head of Marketing and Digital at Monarch Airlines: “The campaign encapsulates the feeling we get from new, shared experiences: the feeling of seeing the ocean for the first time, the feeling of falling in love in a beautiful place, or finding yourself in awe of your surroundings. It’s the feeling we share with our customers every day when travelling with us.” Creative Director at Brave Spark, Rob Remington Drake, said “When you look back on a good holiday, you don’t remember all the details… you remember a series of emotions. Powerful, single moments that stay with you for a long time. Find the feeling is a great way of showing how Monarch staff’s incredible personal touch helps bring more of those moments to your flight and holiday.” Using a ground-breaking motion control technique, the ads show a couple browsing holidays on a tablet at home, before moving to shots of people enjoying refreshments on a flight, and couples on the beach and by a harbour. The voiceover is accompanied by upbeat music: “It’s the excitement of what’s ahead. It’s memories you know you’re making; the feeling it couldn’t get better than this. It’s the feeling we share with our customers every day.” One spot encourages customers to ‘Find the Feeling’ with thousands of seats priced at £30, while others encourage listeners to ‘Find the Feeling’ on their next city break or summer holiday.
找到感觉
暂无简介
Find the Feeling
暂无简介
基本信息
- 广告战役： #Monarch-影视-1243#
- 广告品牌： Monarch
- 发布日期： 2000
- 行业领域： 互联网服务 , 物流运输 , 旅游/酒店
- 媒体类别： 短视频
- 广告语言： 英语
- 媒介平台： 网络
暂无评分
已有{{caseInfo.tatolPeople}}人评分
创作者
案例详情
涵盖全球100万精选案例，涉及2800个行业，包含63000个品牌
热门节日97个，23个维度智能搜索
-
项目比稿
品类案例按时间展现，借鉴同品牌策略，比稿提案轻松中标
-
创意策划
任意搜索品牌关键词，脑洞创意策划1秒呈现
-
竞品调研
一键搜索竞品往年广告，一眼掌握对手市场定位
-
行业研究
热词查看洞悉爆点，抢占行业趋势红利
登录后查看全部案例信息
如果您是本案的创作者或参与者 可对信息进行完善
