把每天的任务变成史诗般的旅程，一系列的Swann的“不方便商店”。保证买到牛奶，在户外，告诉乘客下一个商店有多远，还有一排不方便的产品与Swann保险公司的10%的保单是一样的。 As the specialists in helping motorcyclists get out on the road, Swann Insurance is giving them even more reasons to ride in a new campaign from CHE Proximity. Turning an everyday errand into an epic journey, a series of Swann ‘Inconvenience Stores’ are launching in remote locations, at the end of some of Australia’s best motorcycle rides. Stocked with ‘Inconvenient Products’ including milk, chocolate and toilet paper, what used to be a quick trip to the shops, is now a reason for riders to get on their bikes and open the throttle. Launching on TV, the campaign encourages riders to pick up the milk by finding their furthest store on Google maps. The film is supported by social, PR, a range of riders pledging to get the milk, outdoor that informs riders how far the next store is, and a line of inconvenient products that double as a 10% off policy with Swann Insurance. Store details: Glenlyon General Store 63 Barkly St, Glenlyon VIC 3461 Store opens: Saturday 9 th September until stocks last Little Rae 1/65 Queen St, Berry NSW 2535 Store opens: Saturday 16 th September until stocks last The Bunyas General Store Bunya Avenue, Dandabah Village QLD 4405 Store opens: Saturday 23 rd September until stocks last New Vogue Roadhouse 87 Mitchell St, Bourke NSW 2840 Store opens: Friday 29 h September until stocks last Film advertisment created by CHE Proximity, Australia for Swann Insurance, within the category: Finance.