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不同意的自由
案例简介：学分
不同意的自由
案例简介：Credits
The Freedom to Disagree
案例简介：学分
The Freedom to Disagree
案例简介：Credits
不同意的自由
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The Freedom to Disagree
暂无简介
基本信息
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案例详情
Israel of 2023 is a country more socially divided than ever before. The judicial coup promoted by the current government has made things even worse and has split Israeli society further into polar opposites: liberal Israel and conservative Israel. “Tiv Taam” food chain is one of the only food chains selling non-kosher food, thus attracting much antagonism from the conservative side of the country. Collaborating with BBR advertising agency, Tiv Taam which advocates freedom of choice, has used the abusive comments made online against them into a print campaign under the headline- The Freedom to Disagree. The message is clear – Tiv Taam is a strong brand that doesn't hesitate to express its agenda and cleverly turns the hate comments into a biting campaign showing that freedom of speech is above all.
涵盖全球100万精选案例，涉及2800个行业，包含63000个品牌
热门节日97个，23个维度智能搜索
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项目比稿
品类案例按时间展现，借鉴同品牌策略，比稿提案轻松中标
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创意策划
任意搜索品牌关键词，脑洞创意策划1秒呈现
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竞品调研
一键搜索竞品往年广告，一眼掌握对手市场定位
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行业研究
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