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    耐克: 敢于成为威登·肯尼迪·上海

    案例简介:

    耐克: 敢于成为威登·肯尼迪·上海

    案例简介:

    Nike: Dare to Become by Wieden+Kennedy Shanghai

    案例简介:

    Nike: Dare to Become by Wieden+Kennedy Shanghai

    案例简介:

    耐克: 敢于成为威登·肯尼迪·上海

    暂无简介

    Nike: Dare to Become by Wieden+Kennedy Shanghai

    暂无简介

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    案例详情

    Nike China has imagined a future when China is a football superpower in its players are ranked among the world’s best in a new campaign.The ‘Dare to Become’ campaign aims to leverage the huge public interest in football in China following the 2018 World Cup, by depicting a future where the world’s greatest football players are Chinese and quotas are placed on how many Chinese players are allowed in Premier League teams.CreditsNike ChinaNike GC VP Marketing: Steve TsoiNike GC Senior Creative Director: Simon LeeNike GC Football Brand Manager: Samuel MinnsNike GC Brand Communications Director: Che LinNike GC Brand Communications Manager: Andy LiuWIEDEN+KENNEDY SHANGHAIExecutive Creative Director: Ian Toombs, Vivian YongCreative Directors: Matt Skibiak, Dong HaoArt Director: Josh King, Max PilwatCopywriter: Josh King, Max PilwatHead of Integrated Production: Sanne DrogtropExecutive Producer: Bernice WongProducer: Fang Yuan, Angela LiuSenior Planner: Leon LinPlanner: Chris KirkupBusiness Director: Dino XuAccount Manager: Shawn KaiSenior Account Executive: Xueer RenHead of Project Management: Nicole BeeBusiness Affairs: Jessica Deng, Kathy ZhanHead of Designers: Fish HoDesigner: He FanNew Business Director: Jessica SinnPR Manager: Rachel XiaoFilmProduction: HAMLETExecutive Producer: Jason Felstead / Ruben GootsDirector: Ian Pons JewellDOP: Ben FordesmanEditor: Sam BouldAssistant editor: Megan ThorneFootball Tech: Eddie McClementsStylist: Ameena Kara Callender / Victoria MesenbrinkProduction Service: Filmate ShanghaiExecutive Producer: Priscilla HeProducer: Sami Xia / Tim Zhang/ Joe Shen1st Assistant Director: Yu Pang ChangArt Director: Daymon WuAssistant art director: ShuGaffer: DicksonGrip: Jiang GeFocus puller: Albert WangPost ProductionMPC Shanghai.Creative Director/VFX Supervisor: Barry GreavesOn set VFX Supervisor: Eason WuPost Producer: Chris LiColourist: Richard FearonDCP: Nikola StefanovicDigital Compositors: Madhuka Gunasekera, Marielle Santens, Allegra David, Ginesh Gandhi, Minnie Chen, Online Team: TingTing Su, Robin LiuCG Supervisor: Christian KalataCG Team: Earn Lee, Chamishka Gamage, Aram Hakze, Alexey Mazurenko, Sean Baptist, Ember ChenMotion Graphics: Derik LianMPC Bangalore.Line Producer: Pooja PandyaLighting Artist: Amlan MMatchMove: Karthick Kumar, Muruganantham TAsset: Manjunath Ramakrishnaiah, Jayadeep ChandranPrep Lead: Sugumar SPrep Artist: Abdul Labeeb, Akshay Agrawal, Trishul Phani Mishra, Yasasvini.V, Sudheesh TV, Jose J, Bijeesh, JayakumarComp Lead: Yashvardhan JainComp Artists: Jahnvi Mistry, Bala Krishnan R, Nanda Kumar, Pratyush ParuchuriMusicMusic By: HumanExecutive Producer: Carol DunnCreative Director: Craig DeLeonComposer(s): James Leibow & James Dean WellsAudio House (London): TrimSound Design: Tim HarrisonSound Editors: Seb Bruen & Pär CarlssonAudio House (Shanghai): Big KnowsExecutive Producer: Arthur MonnetArt Director: Charles MonnetSound Supervisor: Charles MonnetSound Engineer: AhoSound Design: Charles Monnet

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