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干货
案例简介:学分
干货
案例简介:Credits
Dry Goods
案例简介:学分
Dry Goods
案例简介:Credits
干货
暂无简介
Dry Goods
暂无简介
基本信息
- 广告品牌: Savanna
- 发布日期: 2023-04
- 行业领域: 服装配饰 , 饮品/饮料/冲饮 , 饮食/特产 , 快时尚 , 穿着/装扮
- 媒体类别: 海报/平面 , 短视频 , 图文
- 广告语言: 英语
- 媒介平台: 网络
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创作者
案例详情
We all know that Savanna is not only the people’s most-loved cider but also the most innovative. Not being content with bringing South Aah the crisp, dry, and refreshing taste of Savanna Dry Premium Cider, they have decided to bring their dryness to something you can’t drink. The iconic Savanna Cider brand has partnered with the prolific South African designer Wanda Lephoto to bring you a limited-edition fashion collection of ‘Dry Goods’, waterproof apparel for a world underwater, available for sale to person over the age of 18. This premium, sustainably produced range goes beyond the aesthetics of ‘dope’ and makes a meaningful statement about sustainability by embracing the inevitability of climate change. As the ultimate dry brand, it only makes sense that in a world of rising sea levels, melting icebergs, and unpredictable weather, they would create a clothing range that would allow you to stay dripping and dry, even when you’re dripping wet. Through his fashion, Wanda Lephoto explores the notion of luxury wear, merging African culture, traditions, identities, and approaches with global nuances to form new propositions for representation. Wanda Lephoto fuses worlds to create a free space that allows people to negotiate the boundaries of their own representation and identity through style and culture.
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