In their quest to highlight typically South African challenges, Nando’s, together with its advertising agency M&C Saatchi Abel, have launched #rightmyname in continued effort to contribute to the broader dialogue of South Africa.The campaign has been taken to the public by inviting all South Africans to sign onto rightmyname.co.za, a website where people can add their names to a database that will be made available for download on Human Rights Day, 21 March 2018. The list of names can then be used to update users’ computer dictionaries, so that nobody is made to feel like a mistake again.CreditsGordon Ray - executive creative director, Cape Town - M&C Saatchi AbelJake Johnstone, - advertising and media manager - Nando's Southern AfricaDoug Place - chief marketing officer - Nando's SATom Kratz - copywriterJordan Tryon - copywriterTshegofatso Phethle - art directorTannah Stroebel - account managementMathew Walton - account managementTammy Joy Fisher - trafficGavin Dale - digital designerElske Nel - digital designerRobyn De Beer - digital producerCornel De Jager - social strategyNic Manson - videographerThe Media Shop - media agencyMaggie Pronto - media planner - The Media ShopNative VML (JHB) - partner agencyEpic MSL Group - partner agency