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让我们制作皮卡丘卡布托
案例简介：结果和有效性 一个电台选择了这个话题，DJ 让 listner 把皮卡丘 · 卡布托带到避难所。我们的项目在推特和各种博客上被谈论。 创意执行 我们向目前居住在宫城、福岛县和 Ibaragi 县收容所的儿童分发了 2,000,000 期报纸。 见解、战略和想法 在日本，习惯上在儿童节展示传统的战士头盔，为儿童的健康祈祷。由于折纸是一项有趣的活动，不需要任何特殊工具，我们想让孩子们在儿童节用报纸制作皮卡丘头盔，并执行了这个计划。
让我们制作皮卡丘卡布托
案例简介：Results and Effectiveness A radio station picked this topic, DJ asked listner to bring Pikachu Kabuto to shelters.Our project was talked about on Twitters and various blogs. Creative Execution We distributed 2,000,000 issues of newspapers to the children currently living in the shelters at Miyagi, Fukushima, and Ibaragi prefectures. Insights, Strategy and the Idea In Japan, it is customary to exhibit a traditional warrior helmet on Children’s Day to pray for children’s health. Since folding paper is a fun activity that does not require any special tools, we thought of having children make PIkachu helmets using newspapers on Children’s Day and executed the plan.
LET'S MAKE PIKACHU KABUTO
案例简介：结果和有效性 一个电台选择了这个话题，DJ 让 listner 把皮卡丘 · 卡布托带到避难所。我们的项目在推特和各种博客上被谈论。 创意执行 我们向目前居住在宫城、福岛县和 Ibaragi 县收容所的儿童分发了 2,000,000 期报纸。 见解、战略和想法 在日本，习惯上在儿童节展示传统的战士头盔，为儿童的健康祈祷。由于折纸是一项有趣的活动，不需要任何特殊工具，我们想让孩子们在儿童节用报纸制作皮卡丘头盔，并执行了这个计划。
LET'S MAKE PIKACHU KABUTO
案例简介：Results and Effectiveness A radio station picked this topic, DJ asked listner to bring Pikachu Kabuto to shelters.Our project was talked about on Twitters and various blogs. Creative Execution We distributed 2,000,000 issues of newspapers to the children currently living in the shelters at Miyagi, Fukushima, and Ibaragi prefectures. Insights, Strategy and the Idea In Japan, it is customary to exhibit a traditional warrior helmet on Children’s Day to pray for children’s health. Since folding paper is a fun activity that does not require any special tools, we thought of having children make PIkachu helmets using newspapers on Children’s Day and executed the plan.
让我们制作皮卡丘卡布托
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LET'S MAKE PIKACHU KABUTO
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