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痛苦的纽带
案例简介：生来自由希望世界知道南非的大多数狮子生来不是自由的。它们在囚禁中长大，被剥削获利，然后卖给猎人。苦涩的邦德是一个关于狮子守护者和她的幼崽的动画故事，以最终的背叛告终。这部电影聚集了超过1300万次观看，300,000股 (包括艾伦·德杰尼勒斯) 和超过275,000个请愿书签名。但最重要的是，南非旅游局已经改变了政策。它不再推荐任何人类与捕食者互动的活动。不要拥抱。没有照片。不打猎。
痛苦的纽带
案例简介：Born Free wanted the world to know that most lions in South Africa aren’t born free. They’re raised in captivity, exploited for profit, then sold to hunters. The Bitter Bond is an animated story of a lion keeper and her cub that ends in the ultimate betrayal. The film gathered over 13 million views, 300,000 shares (including by Ellen DeGeneres) and over 275,000 petition signatures. But best of all, the South African Tourist Board has changed its policy. It no longer recommends any activity where there is human interaction with predators. No cuddling. No photos. No hunting.
The Bitter Bond
案例简介：生来自由希望世界知道南非的大多数狮子生来不是自由的。它们在囚禁中长大，被剥削获利，然后卖给猎人。苦涩的邦德是一个关于狮子守护者和她的幼崽的动画故事，以最终的背叛告终。这部电影聚集了超过1300万次观看，300,000股 (包括艾伦·德杰尼勒斯) 和超过275,000个请愿书签名。但最重要的是，南非旅游局已经改变了政策。它不再推荐任何人类与捕食者互动的活动。不要拥抱。没有照片。不打猎。
The Bitter Bond
案例简介：Born Free wanted the world to know that most lions in South Africa aren’t born free. They’re raised in captivity, exploited for profit, then sold to hunters. The Bitter Bond is an animated story of a lion keeper and her cub that ends in the ultimate betrayal. The film gathered over 13 million views, 300,000 shares (including by Ellen DeGeneres) and over 275,000 petition signatures. But best of all, the South African Tourist Board has changed its policy. It no longer recommends any activity where there is human interaction with predators. No cuddling. No photos. No hunting.
痛苦的纽带
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The Bitter Bond
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