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    佳得乐: 一切都在改变

    案例简介:

    佳得乐: 一切都在改变

    案例简介:

    Gatorade: Everything Changes by TBWA\Chiat\Day Los Angeles

    案例简介:

    Gatorade: Everything Changes by TBWA\Chiat\Day Los Angeles

    案例简介:

    佳得乐: 一切都在改变

    暂无简介

    Gatorade: Everything Changes by TBWA\Chiat\Day Los Angeles

    暂无简介

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    案例详情

    Sports drink brand Gatorade is fielding an all-star team of its own with the launch of ‘Everything Changes’, the largest international campaign ever undertaken by the brand.Lionel Messi,Luis Suarez and Gabriel Jesus will team up for the TV promotion as they champion Gatorade Football Energy, a drink specially formulated for the sport, while demonstrating what happens when erstwhile teammates become rivals.FC Barcelona stars Messi and Suarez are depicted as best friends, training together until they find themselves in competition against each other. Gatorade is set against these changes as the one constant amidst shifting dynamics.CreditsClient: GatoradeAgency: TBWA\Chiat\DayChief Creative Officer: Renato FernandezGlobal Creative Director: Doug MenezesGlobal Creative Director: Mark PetersAssociate Creative Director: Bruno AcanforaAssociate Creative Director: Ariel AbramoviciDirector of Production: Brian O'RourkeExecutive Producer: Guia IacominSenior Producer: Kaitlin MooreAssociate Producer: Jack CutlerManaging Director: Jerico Dig CabaysaBrand Director: Robyn MorrisBrand Manager: Gabi MarinoAssociate Brand Manager: Spencer AudetGroup Planning Director: Scott MacMasterGlobal Planning Director: Martin RamoProduction Company: Sauvage FilmsDirector: Ernest DesumbilaDirector of Photography: Borja López DíazExecutive Producer: Eva LaffitteProducer: Javier DeuderoEditorial House: WorkEditorial Executive Producer: Marlo BairdProducer: Marguerite OlivelleEditor: Jono GriffithAssistant Editor: Keith HammVFX Studio: ALT VFXExecutive Producer: Chris FieldhouseProducer: Oden RobertsProducer: Jess CalvertCreative Director: Nick LinesFlame Comp Lead: Jan CilliersNuke Comp Lead: Marti PujolNuke Comp Lead: Murray SmallwoodFX TD: Chris GardnerVFX Coordinator: Jayce AttewellVFX Coordinator: Abbie WillisVFX Assist: Sandell StangelColor: The MillExecutive Producer: Thatcher PetersonSenior Producer: Liza KerlinColorist: Adam ScottSound Design: StimmungExecutive Producer: Kristina IwankiwSound Designer: Gus KovenAssistant Sound Designer: Nick TuttleFinal Mix: FormosaExecutive Producer: Lauren CascioMixer: John BolenAssistant Mixer: Hermann ThumannMusic: “Bellbottoms”Composers: Jon Spencer, Judah Bauer, Russell SiminsPerformer: Jon Spencer Blues Explosion“Intro Music”Music company: Pivot AudioComposer: Guy AmitaiMusic Producers: Neil Devlin, Jonas HolstRec. Engineer/Mixer: Dana Roth

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