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火车线效应
案例简介：这些天预订旅行可能需要uber组织，深入研究和复杂的物流。有数百条路线可供比较，由多个提供商提供服务，价格和时间表处于不断变化的状态。有时我们需要有人让我们的生活更轻松，更简单，这就是火车线存在的原因。作为欧洲领先的火车和教练应用程序，欧洲领先的火车预订应用程序，它收集路线，价格和时间表，并使购买过程如此简单，您希望一切，绝对一切都变得容易。“火车线效应” 是国际独立创意机构DUDE针对意大利市场的一项新的多渠道宣传活动，该活动将在国家电视网络，点播，广播，外出，外出，社交和数字频道上运行。商业广告展示了Trainline如何使预订任何旅行变得如此容易，以至于人们相信生活中的其他事情也一样容易。在 “约会” 中，我们看到了如何使用trainline应用程序的简单和简单，给了一个男人极大的信心和厚颜无耻的招摇，接近一个他刚刚看到的女孩，要求约会。毫无疑问，她立即拒绝了他，他带着一点受伤的骄傲走开了。在轻松而简单地在 “父母” 的火车上预订了一次旅行之后，一名妇女感到有权最终向女友承认她不能在父母家忍受另一个宝贵的星期天，却发现可怕的父母正在探望她这周。两次处决都以 “如果生活像火车一样简单” 为终点。意大利杜德为Trainline制作的电影广告，类别为: 运输。
火车线效应
案例简介：Booking a trip these days can require uber organization, in-depth research and complex logistics. There are hundreds of routes to compare, serviced by multiple providers, with prices and timetables in continuous state of flux. Sometimes we need someone to make our life easier, make it simpler, and that's exactly why Trainline exists. As Europe’s leading train and coach app, the leading train booking app in Europe, it collects routes, prices and timetables and makes the purchasing process so simple that you would like everything, absolutely everything, to be as easy. ‘The Trainline Effect’ is a new multi-channel awareness campaign for the Italian market by international independent creative agency DUDE which will run on national TV networks, on demand, radio, out of home, digital out of home, social and digital channels. The commercial showcases how Trainline makes booking any trip so easy, that people believe other things in life are just as easy. In ‘Date’ we see how the sheer ease and simplicity of using the trainline app gives a man a large dose of supreme confidence and a whole load of brazen swagger to approach a girl he has literally just laid eyes on, to ask for a date. Without one second of doubt, she turns him down immediately and he scuttles away with a little touch of wounded pride. After easily and simply booking a trip on Trainline in ‘Parent’, a woman feels empowered to finally admit to her girlfriend that she can’t bear another precious Sunday at her parents house, only to discover the dreaded parents are visiting her this week. Both executions close with the endline “If only life were as simple as Trainline”. Film advertisement created by Dude, Italy for Trainline, within the category: Transport.
Trainline Effect
案例简介：这些天预订旅行可能需要uber组织，深入研究和复杂的物流。有数百条路线可供比较，由多个提供商提供服务，价格和时间表处于不断变化的状态。有时我们需要有人让我们的生活更轻松，更简单，这就是火车线存在的原因。作为欧洲领先的火车和教练应用程序，欧洲领先的火车预订应用程序，它收集路线，价格和时间表，并使购买过程如此简单，您希望一切，绝对一切都变得容易。“火车线效应” 是国际独立创意机构DUDE针对意大利市场的一项新的多渠道宣传活动，该活动将在国家电视网络，点播，广播，外出，外出，社交和数字频道上运行。商业广告展示了Trainline如何使预订任何旅行变得如此容易，以至于人们相信生活中的其他事情也一样容易。在 “约会” 中，我们看到了如何使用trainline应用程序的简单和简单，给了一个男人极大的信心和厚颜无耻的招摇，接近一个他刚刚看到的女孩，要求约会。毫无疑问，她立即拒绝了他，他带着一点受伤的骄傲走开了。在轻松而简单地在 “父母” 的火车上预订了一次旅行之后，一名妇女感到有权最终向女友承认她不能在父母家忍受另一个宝贵的星期天，却发现可怕的父母正在探望她这周。两次处决都以 “如果生活像火车一样简单” 为终点。意大利杜德为Trainline制作的电影广告，类别为: 运输。
Trainline Effect
案例简介：Booking a trip these days can require uber organization, in-depth research and complex logistics. There are hundreds of routes to compare, serviced by multiple providers, with prices and timetables in continuous state of flux. Sometimes we need someone to make our life easier, make it simpler, and that's exactly why Trainline exists. As Europe’s leading train and coach app, the leading train booking app in Europe, it collects routes, prices and timetables and makes the purchasing process so simple that you would like everything, absolutely everything, to be as easy. ‘The Trainline Effect’ is a new multi-channel awareness campaign for the Italian market by international independent creative agency DUDE which will run on national TV networks, on demand, radio, out of home, digital out of home, social and digital channels. The commercial showcases how Trainline makes booking any trip so easy, that people believe other things in life are just as easy. In ‘Date’ we see how the sheer ease and simplicity of using the trainline app gives a man a large dose of supreme confidence and a whole load of brazen swagger to approach a girl he has literally just laid eyes on, to ask for a date. Without one second of doubt, she turns him down immediately and he scuttles away with a little touch of wounded pride. After easily and simply booking a trip on Trainline in ‘Parent’, a woman feels empowered to finally admit to her girlfriend that she can’t bear another precious Sunday at her parents house, only to discover the dreaded parents are visiting her this week. Both executions close with the endline “If only life were as simple as Trainline”. Film advertisement created by Dude, Italy for Trainline, within the category: Transport.
火车线效应
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Trainline Effect
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