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太阳女仆葡萄干: 梅雷迪思为圣诞老人烘烤
案例简介：
太阳女仆葡萄干: 梅雷迪思为圣诞老人烘烤
案例简介：
Sun-Maid Raisins: Bake It For Santa by Meredith Xcelerated Marketing
案例简介：
Sun-Maid Raisins: Bake It For Santa by Meredith Xcelerated Marketing
案例简介：
太阳女仆葡萄干: 梅雷迪思为圣诞老人烘烤
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Sun-Maid Raisins: Bake It For Santa by Meredith Xcelerated Marketing
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案例详情
For the holidays, Meredith Xcelerated Marketing (MXM) has created a video series for Sun-Maid Raisins that features an angry Santa Claus who is fed up with being served store-bought cookies. In the videos, Mrs. Claus, Dasher and Timmy the Elf ask viewers to make Santa Claus happy this year by baking him the "tasty, delicious cookies he really wants," which are oatmeal raisin cookies baked with Sun-Maid raisins. CreditsChief Digital Officer: Kristi VandenboschExecutive Creative Director: Justin ProughDirector of Production: Chincha EvansProducer: Kristin MoyaProducer: Hilary GalholtAssociate Creative Director: Drew ShermanSr. Art Director: George WuArt Director: Katie VerhulstArt Director: Antonio MoraCopywriter: Alicia FrescasSr. User Interface Developer: Chad HarringtonSr. QA Analyst: Krista ArbolidaAccount Director: Landon CowanManagement Supervisor: Fabian Biedermann
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