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麦当劳薯条人行横道
案例简介：麦当劳马来西亚和创意机构Leo Burnett Malaysia在武吉免登金三角中心地带的标志性麦当劳薯条人行横道栩栩如生。这条人行横道地理位置优越，因为它带领游客直接进入马来西亚第一家麦当劳餐厅。“弗里斯” 人行横道的概念化，官方批准和推出需要七个月的时间才能完成，并且恰逢麦当劳马来西亚成立40周年，该活动旨在重振武吉免登的十字路口并为所有行人带来美好的时刻。这个标志性的人行横道是一个更大的运动的开始，消费者激活，以帮助进一步引起轰动并鼓励社会粉丝真相。马来西亚阳狮集团为麦当劳制作的户外广告，类别为: 食品。
麦当劳薯条人行横道
案例简介：McDonald’s Malaysia and creative agency, Leo Burnett Malaysia, have brought to life the iconic McDonald’s Fries Crosswalk in the heart of the Golden Triangle in Bukit Bintang. This crosswalk is strategically located as it leads visitors straight into Malaysia’s first McDonald’s restaurant. The conceptualisation, official approval and rollout of the ‘fries’ crosswalk took seven months to complete and also coincides with McDonald’s Malaysia’s 40th anniversary which aims to reinvigorate Bukit Bintang’s intersection and spark feel-good moments for all pedestrians. This iconic crosswalk is the start of a larger campaign with consumer activations to help further generate buzz and encourage social fan truths. Outdoor advertisement created by Publicis Groupe, Malaysia for McDonald's, within the category: Food.
McDonald's Fries Crosswalk
案例简介：麦当劳马来西亚和创意机构Leo Burnett Malaysia在武吉免登金三角中心地带的标志性麦当劳薯条人行横道栩栩如生。这条人行横道地理位置优越，因为它带领游客直接进入马来西亚第一家麦当劳餐厅。“弗里斯” 人行横道的概念化，官方批准和推出需要七个月的时间才能完成，并且恰逢麦当劳马来西亚成立40周年，该活动旨在重振武吉免登的十字路口并为所有行人带来美好的时刻。这个标志性的人行横道是一个更大的运动的开始，消费者激活，以帮助进一步引起轰动并鼓励社会粉丝真相。马来西亚阳狮集团为麦当劳制作的户外广告，类别为: 食品。
McDonald's Fries Crosswalk
案例简介：McDonald’s Malaysia and creative agency, Leo Burnett Malaysia, have brought to life the iconic McDonald’s Fries Crosswalk in the heart of the Golden Triangle in Bukit Bintang. This crosswalk is strategically located as it leads visitors straight into Malaysia’s first McDonald’s restaurant. The conceptualisation, official approval and rollout of the ‘fries’ crosswalk took seven months to complete and also coincides with McDonald’s Malaysia’s 40th anniversary which aims to reinvigorate Bukit Bintang’s intersection and spark feel-good moments for all pedestrians. This iconic crosswalk is the start of a larger campaign with consumer activations to help further generate buzz and encourage social fan truths. Outdoor advertisement created by Publicis Groupe, Malaysia for McDonald's, within the category: Food.
麦当劳薯条人行横道
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McDonald's Fries Crosswalk
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