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有机狗狗零食: 美国Innocean的屁股侍酒师
案例简介:
有机狗狗零食: 美国Innocean的屁股侍酒师
案例简介:
Organic Doggie Treats: The Butt Sommelier by Innocean USA
案例简介:
Organic Doggie Treats: The Butt Sommelier by Innocean USA
案例简介:
有机狗狗零食: 美国Innocean的屁股侍酒师
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Organic Doggie Treats: The Butt Sommelier by Innocean USA
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Organic Doggie Treats and Innocean Worldwide have created an unpredictable, clever campaign titled, 'The Butt Sommelier.' Organic Doggie Treats are truly small batch organic dog treats, with a distinct SoCal vibe, meant for only the most enlightened dogs.With the tagline, 'For The Enlightened Pooch,' Organic Doggie Treats’ knows that enlightened dogs that don’t just sniff other dogs, they write about them, and describe them, just as a wine critic would about wine.The campaign, which launched on Instagram last week, features the critical reviews of customers’ dogs by the main spokes-pug for the brand, who belongs to the company’s founder.CreditsAgency: Innocean USACreative Director: Kiran KoshyCopywriter: Brandon PooleArt Directors: Miranda Jacobucci, Stan Chow
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