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音乐盒
案例简介:Reese的PUFFS谷物已经与Travis Scott和Lil Yachty等说唱艺术家合作。现在,该品牌通过其最新版本将音乐制作力量掌握在消费者手中,将标志性的谷物盒变成了特别版的音乐盒系列-rp-fx和rp-pro。这些盒子允许粉丝创建自己的音乐曲目。Rp-fx有三个独特的限量版包装盒: 松脆的鼓机,奶油状的合成器和巧克力低音合成器。 粉丝可以将泡芙放在盒子的背面,并使用PuffsFX.com上的附带应用程序开始制作甜美的节拍。Rp-fx盒子使用首创的增强现实技术来检测泡芙的放置位置,并根据其放置位置制作独特的音乐曲目。球迷可以得到所有三个盒子,使轨道更加分层。 然后,粉丝可以通过可定制的reese的PUFFS风格的音乐视频与世界分享他们的创作。Rp-pro是一款超独家合成器,设计看起来像一盒reese的泡芙,但拥有你从最严肃的音乐设备中期待的所有音乐样本、音频效果、功能和力量。RP-PRO具有自定义reese的杯子拨盘,底部的自定义模制reese的抽吸按钮,巧克力状鼓垫,内置采样器和带菜单的圆顶可视化器。加上一个秘密的内部隔层,可容纳一小袋reese的泡芙,供紧急早餐使用。Reese的PUFFS将向全国一些顶级音乐艺术家和热门制作人发送RP-PRO,并向幸运的粉丝赠送一些rp-pro。
音乐盒
案例简介:REESE’S PUFFS cereal has already worked with rap artists like Travis Scott and Lil Yachty. Now, the brand is putting the music-making power in the hands of consumer with their latest release, turning the iconic cereal box into a special-edition series of music boxes - the RP-FX and the RP-PRO. These boxes allow fans to create their own music tracks. The RP-FX comes in three unique, limited-edition boxes: the Crunchy Drum Machine, the Creamy Lead Synth and the Chocolatey Bass Synth. Fans can place their PUFFS on the back of the box and use the accompanying app at PuffsFX.com to start making sweet beats. The RP-FX boxes use a first-of-its-kind augmented reality technology to detect where the PUFFS have been placed and make unique music tracks based off their placement. Fans can get all three boxes to make even more layered tracks. Fans can then share their creations to the world, via customizable REESE’S PUFFS-inspired music videos made with their tunes. The RP-PRO is the ultra-exclusive synthesizer, designed to look like a box of REESE’S PUFFS but with all the music samples, audio effects, functions and power you’d expect from the most serious piece of music equipment. The RP-PRO features custom REESE’S cup dials, custom-molded REESE’S PUFFS buttons along the bottom, chocolatey drum pads, a built-in sampler and a dome visualizer with menu. Plus a secret inside compartment to fit a small bag of REESE’S PUFFS for emergency breakfast use. REESE’S PUFFS will be sending the RP-PRO to some of the top music artists and hit-makers around the country, as well as giving away a few to lucky fans.
Music Boxes
案例简介:Reese的PUFFS谷物已经与Travis Scott和Lil Yachty等说唱艺术家合作。现在,该品牌通过其最新版本将音乐制作力量掌握在消费者手中,将标志性的谷物盒变成了特别版的音乐盒系列-rp-fx和rp-pro。这些盒子允许粉丝创建自己的音乐曲目。Rp-fx有三个独特的限量版包装盒: 松脆的鼓机,奶油状的合成器和巧克力低音合成器。 粉丝可以将泡芙放在盒子的背面,并使用PuffsFX.com上的附带应用程序开始制作甜美的节拍。Rp-fx盒子使用首创的增强现实技术来检测泡芙的放置位置,并根据其放置位置制作独特的音乐曲目。球迷可以得到所有三个盒子,使轨道更加分层。 然后,粉丝可以通过可定制的reese的PUFFS风格的音乐视频与世界分享他们的创作。Rp-pro是一款超独家合成器,设计看起来像一盒reese的泡芙,但拥有你从最严肃的音乐设备中期待的所有音乐样本、音频效果、功能和力量。RP-PRO具有自定义reese的杯子拨盘,底部的自定义模制reese的抽吸按钮,巧克力状鼓垫,内置采样器和带菜单的圆顶可视化器。加上一个秘密的内部隔层,可容纳一小袋reese的泡芙,供紧急早餐使用。Reese的PUFFS将向全国一些顶级音乐艺术家和热门制作人发送RP-PRO,并向幸运的粉丝赠送一些rp-pro。
Music Boxes
案例简介:REESE’S PUFFS cereal has already worked with rap artists like Travis Scott and Lil Yachty. Now, the brand is putting the music-making power in the hands of consumer with their latest release, turning the iconic cereal box into a special-edition series of music boxes - the RP-FX and the RP-PRO. These boxes allow fans to create their own music tracks. The RP-FX comes in three unique, limited-edition boxes: the Crunchy Drum Machine, the Creamy Lead Synth and the Chocolatey Bass Synth. Fans can place their PUFFS on the back of the box and use the accompanying app at PuffsFX.com to start making sweet beats. The RP-FX boxes use a first-of-its-kind augmented reality technology to detect where the PUFFS have been placed and make unique music tracks based off their placement. Fans can get all three boxes to make even more layered tracks. Fans can then share their creations to the world, via customizable REESE’S PUFFS-inspired music videos made with their tunes. The RP-PRO is the ultra-exclusive synthesizer, designed to look like a box of REESE’S PUFFS but with all the music samples, audio effects, functions and power you’d expect from the most serious piece of music equipment. The RP-PRO features custom REESE’S cup dials, custom-molded REESE’S PUFFS buttons along the bottom, chocolatey drum pads, a built-in sampler and a dome visualizer with menu. Plus a secret inside compartment to fit a small bag of REESE’S PUFFS for emergency breakfast use. REESE’S PUFFS will be sending the RP-PRO to some of the top music artists and hit-makers around the country, as well as giving away a few to lucky fans.
音乐盒
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Music Boxes
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