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案例简介:
案例简介:Due to lack of visibility people are overlooked on Swiss roads and dangerous accidents happen. Brands and consumers still pay too little attention to reflective elements in their collections. With our brand MADE VISIBLE created for road safety awareness we crashed the two biggest Swiss fashion shows and made a huge splash with its own reflective “MADE VISIBLE Collection 2020”. As a kick starter to the fashion industry and inspiring show highlight the collection demonstrated to the public how stylish road safety really can look. Experiential advertisement created by Farner Consulting AG, Switzerland for Touring Club Switzerland TCS, within the category: Public Interest, NGO.
Made Visible Collection 2020
案例简介:
Made Visible Collection 2020
案例简介:Due to lack of visibility people are overlooked on Swiss roads and dangerous accidents happen. Brands and consumers still pay too little attention to reflective elements in their collections. With our brand MADE VISIBLE created for road safety awareness we crashed the two biggest Swiss fashion shows and made a huge splash with its own reflective “MADE VISIBLE Collection 2020”. As a kick starter to the fashion industry and inspiring show highlight the collection demonstrated to the public how stylish road safety really can look. Experiential advertisement created by Farner Consulting AG, Switzerland for Touring Club Switzerland TCS, within the category: Public Interest, NGO.
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Made Visible Collection 2020
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基本信息
- 广告品牌: Touring Club Switzerland TCS
- 发布日期: 2019-11
- 行业领域: 公益慈善 , 公共事业
- 媒体类别: 短视频 , 海报/平面
- 广告语言: 英语
- 媒介平台: 网络
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