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好多了
案例简介:挑战: 大多数医疗保健广告看起来像其他医疗保健广告。电视广告经常显示通常的嫌疑犯: 医生,护士和病人都在医院内。我们的解决方案: 由于Baylor Scott & White Health专注于使人们变得更好,以便他们过上更好的生活,因此Launch也着手创建感觉,外观和声音更好的广告。结果是一系列融合了过去和现在的斑点,展示了病人今天的生活,同时听到了他们如何在贝勒 · 斯科特和怀特健康公司的帮助下变得更好的背景故事。
好多了
案例简介:The challenge: Most healthcare advertising looks like other healthcare advertising. The TV commercials often show the usual suspects: Doctors, nurses and patients all inside the hospital. Our solution: Since Baylor Scott & White Health is focused on making people better so they can live a better life, Launch set out to create advertising that feels, looks and sounds better, too. The result is a series of spots that merge the past with the present, showing what a patient’s life looks like today while hearing the back story of how they got better with the help of Baylor Scott & White Health.
So Much Better
案例简介:挑战: 大多数医疗保健广告看起来像其他医疗保健广告。电视广告经常显示通常的嫌疑犯: 医生,护士和病人都在医院内。我们的解决方案: 由于Baylor Scott & White Health专注于使人们变得更好,以便他们过上更好的生活,因此Launch也着手创建感觉,外观和声音更好的广告。结果是一系列融合了过去和现在的斑点,展示了病人今天的生活,同时听到了他们如何在贝勒 · 斯科特和怀特健康公司的帮助下变得更好的背景故事。
So Much Better
案例简介:The challenge: Most healthcare advertising looks like other healthcare advertising. The TV commercials often show the usual suspects: Doctors, nurses and patients all inside the hospital. Our solution: Since Baylor Scott & White Health is focused on making people better so they can live a better life, Launch set out to create advertising that feels, looks and sounds better, too. The result is a series of spots that merge the past with the present, showing what a patient’s life looks like today while hearing the back story of how they got better with the help of Baylor Scott & White Health.
好多了
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So Much Better
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基本信息
- 广告品牌: Baylor Scott & White Health
- 发布日期: 2019-11
- 行业领域: 生活服务 , 医疗/护理
- 媒体类别: 微电影 , 短视频
- 广告语言: 英语
- 媒介平台: 网络
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