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Mondel ē z: 有些人会为猫王的奥利奥做任何事情
案例简介:
Mondel ē z: 有些人会为猫王的奥利奥做任何事情
案例简介:
Mondelēz: Some People’ll Do Anything For An Oreo by Elvis
案例简介:
Mondelēz: Some People’ll Do Anything For An Oreo by Elvis
案例简介:
Mondel ē z: 有些人会为猫王的奥利奥做任何事情
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Mondelēz: Some People’ll Do Anything For An Oreo by Elvis
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OREO, the world’s favourite cookie, has today revealed a new brand campaign, ‘Some People’ll Do Anything For An OREO’, as it seeks to drive further penetration in the UK. The initiative features content by YouTube stars The Slow Mo Guys and was developed in partnership with creative agency ELVIS.The campaign is the first work to launch as part of the Mondelēz-owned cookie brand’s partnership with ELVIS, following their appointment in March 2018.‘Some People’ll Do Anything For An OREO’ dramatises the playful lengths people will go for the taste of an OREO. The campaign features a number of executions which tap into OREO lovers’ desire for the delicious cookies.CreditsClient: Katie Dade, Senior Brand Manager, Sweet Biscuits, MondelezCreative agency: ELVISAccount Director: Keelie LynchAssociate Creative Directors: James Hudson and Rob GriffithsCreative Producer Louis MasonManaging Partner – Strategy: David YatesMotion Designer: Bene TanserMedia agency: Carat UK
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