本案例默认翻译为中文,点击可切换回原语言
已切换成原语言,点击可翻译成中文
卡拉威高尔夫: Kimba Group & Vice Media的高尔夫家庭球场
案例简介:
卡拉威高尔夫: Kimba Group & Vice Media的高尔夫家庭球场
案例简介:
Callaway Golf: Golf Lives Home Course by The Kimba Group & Vice Media
案例简介:
Callaway Golf: Golf Lives Home Course by The Kimba Group & Vice Media
案例简介:
卡拉威高尔夫: Kimba Group & Vice Media的高尔夫家庭球场
暂无简介
Callaway Golf: Golf Lives Home Course by The Kimba Group & Vice Media
暂无简介
基本信息
暂无评分
已有{{caseInfo.tatolPeople}}人评分
创作者
案例详情
Callaway Golf is featuring three very distinct courses, showing that golf isn’t reserved for country clubs and elites, in its latest ‘Golf Lives’ series.The second iteration of the documentary series celebrating untold stories of the sport highlights a spirit of inclusivity. Developed by Callaway, agency the Kimba Group and produced by Vice Media, ‘Golf Lives’ gets to the heart of its subjects’ passion for the game and the courses they call home. The three-episode second season, titled ‘Home Course,’ profiles three public courses across the United States – Wild Horse in Gothenberg, Nebraska (pop. 3,400), Edgefield in Portland, Oregon and the historic Langston Golf Course in Washington, DC. Established in 1939, Langston Golf Course was one of the first racially de-segregated courses in the country. In the Langston episode, we are shown that golf is not only a connector of individuals but of generations. In the Edgefield one, we see the unique nature of this pitch-and-putt course, the fact that it is a relaxed place where everyone is welcome to play and then take in a beer or house-distilled spirit on the grounds of this funky-cool resort on the former home of the Multnomah Poor Farm.In 1997, the locals and farmers living in the tight-knit town of Gothenburg, Nebraska decided to build a golf course. A bank loan, a couple of tractors, and a whole lotta sweat equity later, their prairieland masterpiece is now considered one of the best in the country. Wild Horse is the soul of the community.CreditsAgency: The Kimba GroupProduction: Vice MediaClient: Callaway Golf
涵盖全球100万精选案例,涉及2800个行业,包含63000个品牌
热门节日97个,23个维度智能搜索
-
项目比稿
品类案例按时间展现,借鉴同品牌策略,比稿提案轻松中标
-
创意策划
任意搜索品牌关键词,脑洞创意策划1秒呈现
-
竞品调研
一键搜索竞品往年广告,一眼掌握对手市场定位
-
行业研究
热词查看洞悉爆点,抢占行业趋势红利
登录后查看全部案例信息