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案例简介：学分
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案例简介：Credits
Capture the night
案例简介：学分
Capture the night
案例简介：Credits
捕捉夜晚
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Capture the night
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案例详情
We wanted to go beyond merely selling a phone. We aimed to empower Generation Z to create amazing experiences. We bridged technology with the creativity of this generation, where the night camera becomes a means for authentic emotions. We created a space where technology and creativity intersect, enhancing real and lasting connections with the Galaxy S23. In this landscape, we saw music as a bridge and technology as the language. To make the launch of the new Galaxy S23 and its stunning night camera meaningful for Generation Z, we merged music, photography, and artificial intelligence to create a unique digital experience in the world.
涵盖全球100万精选案例，涉及2800个行业，包含63000个品牌
热门节日97个，23个维度智能搜索
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品类案例按时间展现，借鉴同品牌策略，比稿提案轻松中标
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任意搜索品牌关键词，脑洞创意策划1秒呈现
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一键搜索竞品往年广告，一眼掌握对手市场定位
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