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你是你的话
案例简介:为了庆祝第五版《美国传统词典》的推出,Mechanica 和棒棒糖围绕 “你的文字” 这一概念创造了一种互动体验。这个概念的核心是,你使用的词语不仅仅是交流 -- 它们告诉世界你是谁。今天,通过电子邮件、推特、帖子和其他形式的交流,我们的话语比以往任何时候都更加深刻和广泛地定义了我们。 该网站以一种非常动态和个性化的方式将这一概念带入生活,吸引人们用自己的话创作自画像。访问者可以上传照片或使用他们的网络摄像头为自己拍照。然后,他们可以连接到 Facebook 或 Twitter,从他们的社交流中输入单词,或者输入最能定义他们是谁的单词。从那里,棒棒糖创建了一个服务器端应用程序,将用户的单词和他们的照片复合起来,创建了一个独特的基于单词的自画像。 这个项目最大的挑战之一是开发不依赖 Flash 或 HTML5 功能的引人入胜的互动体验。该网站建立在 Ruby on Rails 基础设施上,使用不需要使用插件或高级浏览器的前端技术。
你是你的话
案例简介:To celebrate the launch of the 5th edition of The American Heritage Dictionary, Mechanica and Lollipop have created an interactive experience around the concept ‘You Are Your Words.’ The core of the concept is that the words you use are about more than just communicating – they tell the world who you are. And today, through emails, tweets, posts and other forms of communication, our words define us more deeply and broadly than ever. The site brings this concept to life in a very dynamic and personal way, by engaging people to create a self-portrait in their own words. Visitors to YouAreYourWords.com can upload a photo or use their webcam to take a picture of themselves. They can then connect to Facebook or Twitter to pull in words from their social stream, or enter words that best define who they are. From there, Lollipop created a server-side application that composites a user’s words with their photo, creating a unique word-based self portrait. One of the largest challenges on this project was to develop an engaging interactive experience that didn’t rely on Flash or HTML5 functionality. The site is built on a Ruby on Rails infrastructure and uses front-end technologies that do not require the use of plug-ins or advanced browsers.
You Are Your Words
案例简介:为了庆祝第五版《美国传统词典》的推出,Mechanica 和棒棒糖围绕 “你的文字” 这一概念创造了一种互动体验。这个概念的核心是,你使用的词语不仅仅是交流 -- 它们告诉世界你是谁。今天,通过电子邮件、推特、帖子和其他形式的交流,我们的话语比以往任何时候都更加深刻和广泛地定义了我们。 该网站以一种非常动态和个性化的方式将这一概念带入生活,吸引人们用自己的话创作自画像。访问者可以上传照片或使用他们的网络摄像头为自己拍照。然后,他们可以连接到 Facebook 或 Twitter,从他们的社交流中输入单词,或者输入最能定义他们是谁的单词。从那里,棒棒糖创建了一个服务器端应用程序,将用户的单词和他们的照片复合起来,创建了一个独特的基于单词的自画像。 这个项目最大的挑战之一是开发不依赖 Flash 或 HTML5 功能的引人入胜的互动体验。该网站建立在 Ruby on Rails 基础设施上,使用不需要使用插件或高级浏览器的前端技术。
You Are Your Words
案例简介:To celebrate the launch of the 5th edition of The American Heritage Dictionary, Mechanica and Lollipop have created an interactive experience around the concept ‘You Are Your Words.’ The core of the concept is that the words you use are about more than just communicating – they tell the world who you are. And today, through emails, tweets, posts and other forms of communication, our words define us more deeply and broadly than ever. The site brings this concept to life in a very dynamic and personal way, by engaging people to create a self-portrait in their own words. Visitors to YouAreYourWords.com can upload a photo or use their webcam to take a picture of themselves. They can then connect to Facebook or Twitter to pull in words from their social stream, or enter words that best define who they are. From there, Lollipop created a server-side application that composites a user’s words with their photo, creating a unique word-based self portrait. One of the largest challenges on this project was to develop an engaging interactive experience that didn’t rely on Flash or HTML5 functionality. The site is built on a Ruby on Rails infrastructure and uses front-end technologies that do not require the use of plug-ins or advanced browsers.
你是你的话
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You Are Your Words
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