本案例默认翻译为中文，点击可切换回原语言
已切换成原语言，点击可翻译成中文
留下痕迹
案例简介：描述/概要 摘要 里昂是自信运动品牌座椅的关键品牌大使。在重新定位品牌到 Nueva 座位的背景下，新里昂的推出非常重要。这反映了赛车对汽车爱好者公众的重要性，这次发射伴随着一个 TVC，提到了新里昂的几乎超自然的力量, 让所有见过这辆车的人都想知道它的真实性质。几个月内，引人注目的 TVC 导致了高度的知名度、强大的形象和出色的销售数字。很明显，新里昂不仅将取代它的前身，而且已经变成了一个真正留下痕迹的品牌支柱!
留下痕迹
案例简介：Description / Synopsis SUMMARY The Leon is the key brand ambassador for the self-confident and sporty brand SEAT. In the context of re-positioning the brand to Nueva SEAT the launch of the new Leon was extremely important. Reflecting the cars importance for the car enthusiast public, the launch was accompanied by a TVC that referred to the almost supernatural forces of the new Leon, leaving everybody who has seen the car wondering about its true nature. Within months, striking TVC that led to high awareness, a powerful image and outstanding sales figures. It became obvious that the new Leon will not only replace its predecessor, but has already turned into a brand pillar that will truly leave traces behind!
Leaves Traces Behind
案例简介：描述/概要 摘要 里昂是自信运动品牌座椅的关键品牌大使。在重新定位品牌到 Nueva 座位的背景下，新里昂的推出非常重要。这反映了赛车对汽车爱好者公众的重要性，这次发射伴随着一个 TVC，提到了新里昂的几乎超自然的力量, 让所有见过这辆车的人都想知道它的真实性质。几个月内，引人注目的 TVC 导致了高度的知名度、强大的形象和出色的销售数字。很明显，新里昂不仅将取代它的前身，而且已经变成了一个真正留下痕迹的品牌支柱!
Leaves Traces Behind
案例简介：Description / Synopsis SUMMARY The Leon is the key brand ambassador for the self-confident and sporty brand SEAT. In the context of re-positioning the brand to Nueva SEAT the launch of the new Leon was extremely important. Reflecting the cars importance for the car enthusiast public, the launch was accompanied by a TVC that referred to the almost supernatural forces of the new Leon, leaving everybody who has seen the car wondering about its true nature. Within months, striking TVC that led to high awareness, a powerful image and outstanding sales figures. It became obvious that the new Leon will not only replace its predecessor, but has already turned into a brand pillar that will truly leave traces behind!
留下痕迹
暂无简介
Leaves Traces Behind
暂无简介
基本信息
暂无评分
已有{{caseInfo.tatolPeople}}人评分
创作者
案例详情
For those who believe in driving
涵盖全球100万精选案例，涉及2800个行业，包含63000个品牌
热门节日97个，23个维度智能搜索
-
项目比稿
品类案例按时间展现，借鉴同品牌策略，比稿提案轻松中标
-
创意策划
任意搜索品牌关键词，脑洞创意策划1秒呈现
-
竞品调研
一键搜索竞品往年广告，一眼掌握对手市场定位
-
行业研究
热词查看洞悉爆点，抢占行业趋势红利
登录后查看全部案例信息
如果您是本案的创作者或参与者 可对信息进行完善
